Corporate Business Development Director
Position Summary
The Corporate Business Development Director is responsible for leading the implementation and execution of strategic business development and marketing initiatives for Freedom Healthcare’s behavioral health division across a multi-state region. This leadership role partners closely with executive leadership to support organizational growth, expand service lines, strengthen referral relationships, and lead startup development initiatives.
Essential Responsibilities
Develop and execute strategic business development and marketing plans across multiple behavioral health facilities and states
Partner with executive leadership on organizational growth initiatives and new service development opportunities
Lead and support startup development projects and expansion efforts
Analyze facility marketing performance, referral trends, census activity, and community development data
Prepare and present daily, weekly, and monthly business development reports and analytics
Train, onboard, mentor, and support facility Service Development Directors and Representatives
Aid facility CEOs/Program Administrators with coaching, accountability, and performance management of business development teams
Build and maintain strong referral source relationships with healthcare providers, community organizations, and strategic partners
Identify opportunities for market growth, community outreach, and service line expansion
Ensure compliance with healthcare regulations, ethical marketing practices, and organizational standards
Collaborate with operational and clinical leadership to align business development strategies with patient care goals
Support community engagement activities, networking events, and professional outreach efforts
Utilize technology, CRM systems, reporting tools, and mobile applications to track performance and maintain communication
Qualifications
Preferred Education: Bachelor’s degree in Marketing, Business Development, Healthcare Administration, or related field preferred
Equivalent healthcare business development experience may be considered in lieu of degree
Experience: Minimum of 1 year of consecutive experience in healthcare marketing, admissions, or business development with demonstrated measurable success
Previous leadership experience managing or mentoring business development or sales teams required
Behavioral health or psychiatric healthcare experience strongly preferred
Experience with multi-site healthcare operations preferred
Knowledge, Skills, And Abilities
Strong leadership, communication, and relationship-building skills
Proven ability to drive growth and meet performance objectives
Excellent analytical, organizational, and reporting abilities
Strong computer, technology, and mobile application proficiency
Understanding of behavioral health terminology, diagnoses, and patient populations
Knowledge of healthcare regulatory and compliance standards
Demonstrated ability to build, develop, and support high-performing teams
Travel Requirements
This position is remote-based; however, extensive travel is required. The Corporate Business Development Director must be willing and able to travel approximately 90% or more to facilities and communities throughout the organization’s service areas. Candidates must be flexible with travel scheduling and understand that overnight travel is frequently required. Depending on business needs, this position may require overnight stays of up to four (4) nights per week.