Copywriter
Robert Half · Fort Worth, TX · 5 days ago
RemoteRemoteMarketingTemporary
About the role
Robert Half is looking for a Senior Copywriter with healthcare agency experience to develop compelling, strategically driven copy for a leading client in the health space. This role will focus on concept development, campaign messaging, and storytelling across marketing materials, helping translate complex information into engaging, compliant content.
Responsibilities
- Develop conceptual, audience-focused copy and messaging for integrated marketing campaigns.
- Create content for a variety of tactics, including sales aids, digital campaigns, advertising, and promotional materials.
- Craft compelling brand stories that connect with healthcare professionals and consumers.
- Ensure all content complies with healthcare regulations, claims matrices, and messaging guidelines.
- Collaborate with creative, strategy, and account teams to bring campaign concepts to life.
- Present and defend creative ideas and messaging recommendations to internal teams and clients.
- Contribute to campaign ideation and larger brand storytelling initiatives.
Requirements
- 5+ years of copywriting experience within a marketing, advertising, or healthcare agency environment.
- Strong healthcare writing experience with knowledge of regulatory requirements, claims reviews, and messaging restrictions.
- Proven ability to develop conceptual campaigns and tell a cohesive brand story across channels.
- Experience creating promotional and marketing materials for healthcare, pharmaceutical, medical device, or related clients.
- Excellent communication, collaboration, and presentation skills.
- Portfolio showcasing strategic thinking, creative concepting, and impactful copywriting.
Schedule
Contract, 4-6 weeks, 20-30 hours per week.