Jobs · Marketing · New York

Copywriter

NEON · New York, NY · 3 wk ago
MarketingFull-time
We need to output HTML fragment with headings

for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Must not include Job ID etc. Must preserve all substantive info, not invent or summarize away detail. Remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. Also remove statements like "Statement of Understanding" maybe not needed? It's not a section heading but it's boilerplate; we should drop it. Also remove "Additional Information For Specialty Functions" maybe part of responsibilities? It contains some specifics: Understand marketing plans, functions including referencing, fact checking, agency process; Understand basics of managed markets and healthcare ecosystem; Work with clinical data and health economics data. Those are substantive; we should keep them perhaps under Responsibilities or Requirements. We have salary: "50,000 - 75,000". Also schedule: "Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance." That's schedule info (in-office requirement). So we can include Pay and Schedule sections. Benefits: Not mentioned explicitly. There's no benefits details. So we should not create Benefits section. Qualifications: Education, Experience, Licenses & Certifications (N/A). We can include Qualifications section covering education and experience. Also maybe "Knowledge, Skills, & Abilities" could be Skills section. We need to avoid filler like "N/A". So we should not include Licenses & Certifications if it's N/A. Also avoid "Preferred" etc? We need to preserve substantive info: Education required: Bachelor's degree Marketing, Advertising, Communications, or related field (Preferred). Experience: 1+ years Marketing/Advertising Business Preferred. Knowledge, Skills, & Abilities: Portfolio of work demonstrating strong and consistent writing ability required. Microsoft Office Suite (Outlook, Excel, Word, Teams). Strong written and verbal communication. Competencies list: Communication, Organization, Collaboration, Problem-Solving, Creativity, Engaged/Motivated, Attention to Detail. Those are skills/competencies. We also have "Essential Functions" with subheadings: Copywriting and Creative Execution, Cross-Functional Collaboration, Strategic Thinking, Administration. Those could be part of Responsibilities. Job Duties / Responsibilities section includes many bullet-like paragraphs. We'll need to turn them into
  • items. We must not duplicate lines. Ensure we capture all substantive info. Let's extract content: About the role: The description starts: "The Copywriter (CW) works collaboratively with the copy team on brands and is responsible for researching, creating, and writing copy that reflects the client’s strategy. The CW will support the generation of unique and innovative materials for brand(s)/client(s) and develops text from draft stage through final copy. Work can include revising/writing manuscripts, referencing, annotations and client medical, legal, or regulatory submissions. They will collaborate with Art Directors and Editorial as needed to ensure content is displayed correctly." That's a good About the role paragraph. Responsibilities: We have Essential Functions and Job Duties / Responsibilities. We'll combine. Essential Functions bullet points: - Copywriting and Creative Execution: Writes in a clear and concise manner while maintaining quality control, proper grammar, agency process, client referencing, and legal requirements. - Cross-Functional Collaboration: Collaborates and communicates with team members in a productive manner to ensure goals are met and attains/maintains creative vision outlined for the agency. - Strategic Thinking: Demonstrates knowledge of marketing plans including objectives, strategies, and how success will be measured. - Administration: Maintains timely, detail-oriented, and accurate approaches to administrative duties. Job Duties / Responsibilities (list): Copywriting and Creation Execution: - Performs research, analyzes, and interprets data from clinical studies, presentations, and published papers. - Creates copy content for assigned projects that is on strategy and in language that is original, compelling, distinctive, and synergistic with art/graphic. - Performs proofing/editing on all copy, paying strict attention to details of copy/art agreement. - Understands and implements agency/client review and routing systems; revises agency copy, identifies problems or inconsistencies, and solves problems by reviewing with supervisor/ account services. - Logically organizes materials from a range of sources to create a compelling narrative/story flow. - Demonstrates consistency in effectiveness and delivery of job expectations. Cross-Functional Collaboration: - Demonstrates understanding of and maintains relationships with different agency departments including Editorial, Account, Strategy, and Project Management. - Always communicates with team members regarding deadlines, revisions, quality control, and new work. - Collaborates with team in a productive manner. - Works with Art Directors to support creative approaches to communicate brand personalities and messages for both the overall campaign and individual materials. - Proactively approaches supervisors with new ideas and suggestions for personal career growth and team dynamics. Strategic Thinking: - Understands the creative brief and the role it plays in creative evolution, taking into consideration client feedback. - Understands marketing plans, including objectives, strategies, and how success will be measured. - Begins to contribute innovative ideas appropriate to the clients marketing, strategy, and audience needs. Administration: - Demonstrates detail-oriented and organized approach to daily responsibilities. - Completes timesheets, expenses, and all other administrative duties accurately and on timely basis. Additional Information For Specialty Functions: - Understand marketing plans, and functions including referencing, fact checking, agency process - Understand the basics of managed markets and healthcare ecosystem - Work with clinical data and health economics data We can incorporate these as responsibilities. Requirements: Education, Experience, Licenses & Certifications (N/A - skip). So Requirements section: Education: Bachelor’s degree Marketing, Advertising, Communications, or related field (Preferred). Experience: 1+ years Marketing/Advertising Business Preferred. Qualifications: Might be similar to Requirements? Usually Qualifications includes education, experience, certifications. But we already have Requirements. The instruction says use headings for sections like Qualifications, Skills, Benefits, Pay, Schedule. We can decide to put education/experience under Requirements, and skills under Skills. Qualifications maybe we can omit if not distinct. But we need to include only when posting has real specific content. There is a section "EDUCATION DEGREE/DIPLOMA AREA OF STUDY Required/Preferred" and "LICENSES & CERTIFICATIONS N/A" and "Experience MINIMUM EXPERIENCE AREA OF EXPERTISE Required/Preferred". That's qualifications. So we could have a Qualifications section covering education, experience, licenses/certs (skip N/A). Or we could put education/experience under Requirements and leave Qualifications empty (skip). Better to follow typical pattern: Requirements = mandatory; Qualifications = preferred? But we have both required and preferred. To avoid thin sections, we can combine education/experience into Qualifications and maybe Skills separate. However the instruction says use headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. It doesn't forbid combining; we just need to include a section only when posting has real specific content for it. So we can include Requirements (maybe education) and Qualifications (maybe experience) but that would be thin. Better to have one section for education/experience (maybe Requirements) and another for Skills (knowledge, skills, abilities). Qualifications could be omitted if not distinct. But we have "LICENSES & CERTIFICATIONS N/A" which is not substantive. So we can skip Qualifications. Thus sections: About the role, Responsibilities, Requirements (education+experience), Skills (knowledge, skills, abilities, competencies), Pay, Schedule. Check if any content for Benefits: none. So skip. Now we need to format. We'll output:

    About the role

    The Copywriter (CW) works collaboratively with the copy team on brands and is responsible for researching, creating, and writing copy that reflects the client’s strategy. The CW will support the generation of unique and innovative materials for brand(s)/client(s) and develops text from draft stage through final copy. Work can include revising/writing manuscripts, referencing, annotations and client medical, legal, or regulatory submissions. They will collaborate with Art Directors and Editorial as needed to ensure content is displayed correctly.

    Responsibilities

    • Writes in a clear and concise manner while maintaining quality control, proper grammar, agency process, client referencing, and legal requirements.
    • Collaborates and communicates with team members in a productive manner to ensure goals are met and attains/maintains creative vision outlined for the agency.
    • Demonstrates knowledge of marketing plans including objectives, strategies, and how success will be measured.
    • Maintains timely, detail-oriented, and accurate approaches to administrative duties.
    • Performs research, analyzes, and interprets data from clinical studies, presentations, and published papers.
    • Creates copy content for assigned projects that is on strategy and in language that is original, compelling, distinctive, and synergistic with art/graphic.
    • Performs proofing/editing on all copy, paying strict attention to details of copy/art agreement.
    • Understands and implements agency/client review and routing systems; revises agency copy, identifies problems or inconsistencies, and solves problems by reviewing with supervisor/account services.
    • Logically organizes materials from a range of sources to create a compelling narrative/story flow.
    • Demonstrates consistency in effectiveness and delivery of job expectations.
    • Demonstrates understanding of and maintains relationships with different agency departments including Editorial, Account, Strategy, and Project Management.
    • Always communicates with team members regarding deadlines, revisions, quality control, and new work.
    • Collaborates with team in a productive manner.
    • Works with Art Directors to support creative approaches to communicate brand personalities and messages for both the overall campaign and individual materials.
    • Proactively approaches supervisors with new ideas and suggestions for personal career growth and team dynamics.
    • Understands the creative brief and the role it plays in creative evolution, taking into consideration client feedback.
    • Understands marketing plans, including objectives, strategies, and how success will be measured.
    • Begins to contribute innovative ideas appropriate to the clients marketing, strategy, and audience needs.
    • Demonstrates detail-oriented and organized approach to daily responsibilities.
    • Completes timesheets, expenses, and all other administrative duties accurately and on timely basis.
    • Understand marketing plans, and functions including referencing, fact checking, agency process.
    • Understand the basics of managed markets and healthcare ecosystem.
    • Work with clinical data and health economics data.

    Requirements

    • Bachelor’s degree in Marketing, Advertising, Communications, or related field (Preferred)
    • 1+ years of experience in Marketing/Advertising Business (Preferred)

    Skills

    • Portfolio of work demonstrating strong and consistent writing ability (required)
    • Microsoft Office Suite (Outlook, Excel, Word, Teams)
    • Strong written and verbal communication
    • Communication: Attentive and shows interest in subject; expresses ideas accurately and clearly.
    • Organization: Creates clear goals, identifies and finds the resources (eg, time, people, materials) needed to achieve them, and schedules tasks so that work is completed on time.
    • Collaboration: Works effectively in a team environment to build and foster collaborative environment.
    • Problem-Sol

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