Content Writer

About the role

We're committed to bringing passion and customer focus to the business. The Content Writer plays an important role in bringing LucyRx’s voice to life through clear, thoughtful, and well-crafted content. Reporting to the Director of Content & Creative, this role works across Marketing, Sales Enablement, Client Success, and Clinical Solutions to produce content that supports real business needs, from sales materials and thought leadership to client and member communications.

Responsibilities

• Content Development & Narrative Support
  Develop clear, compelling content aligned with LucyRx’s positioning as a prescription care partner
  Translate complex concepts into simple, useful language for B2B, B2B2C, and consumer audiences
  Support content plans and messaging priorities established by Marketing leadership while helping bring ideas and execution forward
  Contribute ideas, identify opportunities, and help strengthen content through thoughtful execution
  Bring curiosity, judgment, and care to the work by asking clarifying questions, pressure-testing inputs, and improving drafts
  Ensure consistency in voice, tone, and positioning across all content

• Sales Enablement & Business-Critical Content
  Develop content for sales and client-facing materials, including one-pagers, presentations, and campaign assets, in partnership with the Sales Enablement Manager
  Collaborate with the Sales Enablement Manager to receive briefs and deliver polished, audience-right content on time
  Support messaging for key growth areas, including specialty, GLP-1, and women’s health

• Thought Leadership & External Content
  Write content across channels, including: LinkedIn and other social media (executive and brand), Website (pages, blogs, and articles), Digital and email campaigns, Events and trade shows
  Collaborate with leadership and subject matter experts to develop credible, differentiated perspectives
  Ensure content is grounded in real-world experience, data insights, behavioral science, and market dynamics

• Cross-Functional Collaboration
  Partner with Clinical, Sales, Client Success, and Operations to gather inputs and shape accurate, meaningful content
  Support creative projects from brief to delivery, coordinating with design partners as needed under direction from project leads.
  Ask strong, clarifying questions to improve the quality of inputs and outputs
  Translate complex information into clear, audience-appropriate messaging
  Act as a connector across teams to ensure content reflects real-world use and understanding

• Content Quality, Consistency & Standards
  Apply and uphold LucyRx voice and messaging standards across all content
  Audit and edit content to improve clarity, accuracy, and consistency in terminology and positioning
  Adapt tone and messaging appropriately across audiences while maintaining a consistent brand voice
  Edit and refine content to improve structure, readability, and human impact
  Contribute to evolving and strengthening LucyRx’s voice as the company grows

• AI-Enabled Content Development & Workflow Acceleration
  Use AI as a strategic thought partner to accelerate research, shape ideas, and improve content quality
  Apply AI tools to streamline drafting, iteration, and content production without sacrificing clarity or accuracy
  Bring structure and discipline to AI-assisted workflows to improve speed to market and consistency
  Identify opportunities to scale content creation and reduce manual effort through repeatable, AI-supported approaches

Qualifications

• Bachelor’s degree in Communications, Marketing, Journalism, or related field (or equivalent experience)
• 5+ years of experience in healthcare content, writing, or communications roles across agency or in-house environments
• Demonstrated experience creating content that supports sales, marketing, or client engagement
• Strong ability to translate complex topics into clear, structured, and compelling content
• Experience working cross-functionally with non-marketing stakeholders
• Ability to manage multiple projects and priorities in a fast-paced environment and manage timelines and budgets

What We’re Looking For

• Strategic thinker. You don’t just write. You understand why the content exists, what it needs to do, and how to make it effective
• Strong point of view. You ask smart questions, offer ideas, and help strengthen the work—not just execute it
• Exceptional writer. You bring clarity, structure, and precision to everything you produce
• Disciplined in brand voice. You understand that voice is not style—it’s strategy. You can internalize a brand quickly and apply it consistently across formats, audiences, and channels
• Strong collaborator. You bring a positive, solutions-oriented approach and build strong working relationships across teams
• Curious and analytical. You dig into topics, connect ideas, and translate complexity into something useful
• Comfortable working in a fast-moving environment where priorities, inputs, and timelines can evolve quickly
• AI-fluent and forward-thinking. You use AI thoughtfully to speed up research and iteration while keeping quality high
• Practical and outcome focused. You understand that content needs to be used—in sales conversations, client discussions, and real decisions

Preferences

• Experience in healthcare, insurance, PBM, or another regulated industry
• Experience working in a growth-stage or high-change environment
• Experience supporting employer, consultant, or B2B audiences
• Experience with sales enablement or revenue-supporting content
• Tuned into culture, trends, and technologies in marketing and beyond

Physical Requirements

This is a largely sedentary role; however, some standing, walking, bending, and reaching may be required. Regularly operates in an office or home office setting which involves utilizing a computer, mouse, keyboard, and occasionally operates other standard office equipment, such as printer, copier, phone. Travel may be required by either car or airplane, or a combination of multiple modes of transportation.

What We Do

LucyRx is an independent, next-generation pharmacy benefits manager (PBM) transforming how healthcare works. We're fixing what's broken in the PBM industry by putting people first and challenging outdated norms. For too long, traditional PBMs have prioritized profit over patients, and we believe that’s just plain wrong. LucyRx offers bold, innovative solutions powered by LucyIQ, our proprietary AI platform, to deliver actionable insights that lower costs, improve care, and simplify prescription management. While we’re new to the PBM space, LucyRx is built on decades of leadership experience and a commitment to meaningful change. We’re a nimble, remote-first team with a bold mission to redefine pharmacy benefits—and we’re just getting started.

What It's Like To Work At LucyRx

At LucyRx, we're a fast-moving team dedicated to making healthcare simpler, fairer, and more effective. Joining us means being part of a dynamic, mission-driven group that works collaboratively to challenge outdated industry practices and redefine what's possible in pharmacy benefits. We value accountability, innovation, and a relentless focus on making an impact. Here, you'll find a supportive culture that encourages you to bring your whole self to work, share bold ideas, and grow alongside smart, driven colleagues who are passionate about fixing the PBM industry.

Salary

$71,623 - $83,933

Application Instructions

This is a hybrid role, based in the Bethesda, MD area. Please also provide a link to your online portfolio of writing/creative samples included with your application.