Content Writer

Responsibilities

• Create content for blogs, social media, emails, video scripts, campaigns, ads, case studies, press releases, event content, and web content
• Take complicated content and make it more easily understandable
• Research and develop a working understanding of the company’s target audiences, industries, and use cases to create content that is aligned with our marketing objectives
• Interview customers and colleagues to produce stories that support the company’s positioning
• Iterate on content based on performance data, feedback, and evolving business priorities
• Support the Communications team with content for press releases and third-party publications

Qualifications

• 1–3+ years of experience creating B2B content
• Bachelor's degree in marketing, communications, journalism, English, or a related field
• Exceptional writing skills and understanding of the English language, grammar, syntax, and information organization
• Strong attention to detail
• Openness to feedback and revising content based on constructive feedback and marketing goals
• Excellent time management and ability to prioritize tasks
• Strong ability to understand, analyze, and communicate technical subject matter
• Knowledge of best practices in SEO, digital marketing, and social media
• Proficiency in using JIRA and Confluence