Content Operations Specialist (US & International) - Douyin, XR
About the role
Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Lemon8, CapCut and Pico as well as platforms specific to the China market, ByteDance has made it easier and more fun for people to connect with, consume, and create content.
Responsibilities
Content Curation & Programming: Own the daily content calendar for the US market. Hands-on selection of featured native XR content and 3D/2D video highlights to ensure the platform remains fresh, relevant, and culturally resonant.
User Lifecycle Operations: Execute localized campaigns to drive user acquisition, retention, and engagement. You will be responsible for creating in-app events, community outreach, and push notification strategies tailored to International user habits.
Third-Party App Integration: Serve as the main point of contact for external streaming partners (e.g., YouTube, Netflix). Ensure their integration within our XR environment is optimized and troubleshoot operational issues to maintain a premium user experience.
Localized Product Operations: Act as the "voice of the US user." Work closely with the R&D and Product teams to provide feedback on UI/UX localization, feature requests, and regional bugs to ensure the app feels "native" to the US market.
Data Analysis & Reporting: Independently track and analyze key metrics (DAU, Watch Time, Retention). You will be expected to turn raw data into actionable insights and regular reports for the global management team.
External Partner Relations: Scout and coordinate with local XR creators, influencers and XR camera companies to bring exclusive "native" content to the platform and increase brand visibility.
Qualifications
Professional Experience: 3+ years of hands-on experience in content operations, app growth, or digital streaming (OTT), specifically for the US market.
Market Insight: A deep, intuitive understanding of US pop culture, streaming trends, and social media dynamics.
Language Skills: Fluent English fluency. Fluency in written and spoken Chinese is needed to ensure seamless coordination with stakeholders and technical teams in China market.
Execution-Focused: A proven track record of "getting things done" independently. You are comfortable being the sole owner of a project from ideation to execution.
Analytical Proficiency: Experience using data visualization tools (e.g., SQL, Tableau, internal Dashboards) to drive operational decisions.
About Us
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.