Jobs · Marketing · California

Content Marketing Intern

Veryfi · San Mateo, CA · 1 wk ago
On-siteMarketingInternship

Veryfi is a Series A fintech startup creating products that change the world, liberating users from manual data entry and all the inefficiencies associated with that. In this position, you will gain experience working with a full, diverse marketing team and bring both product-focused and branded stories to life.

About the role

Content is built to enhance brand visibility, drive traffic, and generate conversions. This internship provides an excellent opportunity to gain hands-on experience in content marketing for an expansive tech industry. As a Content Marketing Intern, you will play a pivotal role in assisting the Marketing team in producing content, measuring effectiveness of the written and video content you produce, and identifying gaps in topics branded by the business.

Responsibilities

  • Video Content (50%):
    • Monthly Goal: Create on average two long-form videos per month (<5 min each).
    • Weekly Goal: Create on average 2-3 short clips for Reels and YouTube Shorts that effectively highlight key moments from the long-form videos, new product updates, or viral trends about corporate life.
  • Social Content: Create and consistently post on-trend, relevant content to our socials.
  • Written Content & Analysis (50%):
    • Publish 3-5 SEO/GEO-optimized blog posts per month, informed by industry trends, competitor research, and emerging topics to drive organic growth.
    • Stay closely aligned with product owners to track new feature releases and product updates, ensuring each update receives timely content coverage, both in written and video forms.
    • Support email marketing campaigns, create blog graphics using branded templates to ensure consistent, on-brand communication across all channels.
  • Growth Strategy & Industry Research: Monitor industry trends, competitor activities, and emerging topics to inform content strategy and create timely, relevant blog posts that drive organic growth.
  • Content Creation, SEO & GEO: Develop blog posts, social media content, email campaigns, and marketing materials while optimizing for search engines and user engagement.
  • Reporting: Develop reports on marketing activities, tracking key metrics like website traffic, conversion rates, and ROI across all channels.
  • Research and Trends: Stay updated on digital marketing trends, best practices, and emerging technologies. Conduct research on industry competitors and market trends to identify opportunities for gaining conversions and revenue through content production.
  • Video Editing: Generate branded creative marketing materials—including long-form videos and engaging social media reels—that promote our products and success stories. This requires comfort in front of the camera and being posted on socials.
  • Blog Graphic Creation: Create blog graphics using our branded template.
  • Email Marketing: Support email marketing efforts by helping to create email campaigns, drafting email copy, and segmenting email lists.

Requirements

  • Recently completed a Bachelor's degree in Marketing, Communications, Business, or related field.
  • 5 days a week in San Mateo (HQ) Office.
  • Digital portfolio or strong examples showcasing previous work is required.

Skills

  • Excellent writing and editing skills with strong attention to detail.
  • Proficient in Adobe Creative Cloud (Premiere Pro, After Effects, and Photoshop).
  • Highly organized and collaborative, with a proven ability to multitask, meet deadlines, and deliver high-quality work.
  • Solid understanding of social media strategy and core marketing principles.
  • SEO knowledge and experience with SEO tools—keyword research, on-page optimization, technical SEO basics.
  • Content Management Systems—WordPress, HubSpot, or similar platforms.
  • Analytics Tools—Google Analytics (preferred), Google Search Console, social media analytics.

Our HQ is located in San Mateo, CA.

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