Jobs · Public Relations

Content Creator, Cybersecurity

SentinelOne · United States · 1 mo ago
RemoteRemotePublic Relations$93k–$128k/yrFull-time

About Us

SentinelOne is a company at the intersection of AI and security, pioneering a new operating model for cybersecurity. Our AI-native platform unifies protection across endpoint, cloud, identity, data, and AI systems to deliver autonomous detection and response with clarity and speed. By combining real-time analytics, intelligent automation, and a unified data foundation, we reduce noise, simplify complexity, and empower security teams to focus on what truly matters. Our teams are builders, problem-solvers, and innovators committed to shaping the future of security. If you are excited to solve hard problems alongside talented, mission-driven people, we invite you to help us build a safer future for humanity.

About the Role

We’re looking for people who are relentlessly curious and committed to continuous learning. AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts. Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes.

As a Content Creator, you will be the face and hands behind SentinelOne's short-form video content — shooting, editing, and publishing platform-native videos that bring fresh, culture-forward storytelling from consumer, sports, and political media into the cybersecurity space. You live in front of and behind the camera, you know how to make an audience stop scrolling in the first three seconds, and you turn complex security topics into content people actually want to watch.

This role has two paths depending on your background. If you bring technical or cybersecurity fluency, you'll also take the lead on growing and moderating our presence in community spaces like Reddit and Discord — building direct relationships with the practitioner audiences who live there. If your strength is video and storytelling rather than deep technical chops, you'll focus primarily on content production — but an interest in (or aptitude for) community management is a significant plus and something we're eager to develop in this role over time.

Responsibilities

  • Short-form video, first and foremost: Concept, shoot, edit, and publish high-volume, platform-native video content (Reels, TikTok, Shorts, LinkedIn video, and beyond) that translates cybersecurity topics into content with real cultural relevance
  • Own the on-camera presence: Be a consistent, recognizable voice for SentinelOne on social media. You are comfortable hosting, reacting, interviewing, and improvising in front of a camera, not just producing content for others to appear in
  • Community engagement: Respond to and engage with customers, partners, and security influencers across SentinelOne's channels and the broader social ecosystem
  • Drive cross-functional content strategy: Partner with demand generation, field marketing, threat intelligence, product marketing, talent brand, and other teams, translating their objectives into video and social content that performs
  • Experimentation and growth: Stay on top of evolving platform features, formats, and creator trends; borrow liberally from what's working in sports, consumer, and political social to identify and test novel ways to grow SentinelOne's audience and community
  • Analytics & reporting: Work with comms leadership and the social media team to establish meaningful performance indicators and report on always-on content as well as specific campaigns

Requirements

  • A demonstrated track record as a hands-on, on-camera content creator — you can shoot, edit, write, and publish short-form video without waiting on an agency or production team (a portfolio or reel is a must)
  • 2–5 years of experience creating content for a brand, publication, campaign, or your own channel(s), ideally with time in or adjacent to consumer brands, sports media, political communications, entertainment, or directly within the cybersecurity ecosystem
  • Deep understanding of what makes video travel on TikTok, Instagram Reels, YouTube Shorts, LinkedIn, and X — including platform-specific formats, algorithms, and audience behaviors
  • Technical or cybersecurity background and experience building or engaging with online communities (Reddit, Discord, Twitch, forums) is highly desired — candidates with this combination will expand community management capabilities as part of this role
  • Comfort translating complex, technical ideas into content that a broad audience wants to watch — cybersecurity expertise is a strong plus, but not a prerequisite for the video-first version of this role
  • Exceptional storytelling instincts, with range across tones (authoritative, punchy, human, urgent) and formats (talking-head, skits, interviews, reactive/trend content)
  • Proficiency with content creation and editing tools (e.g., CapCut, Edits, Premiere, Adobe Creative Suite) as well as social/community management tools and AI applications
  • Highly organized, self-directed, and able to manage multiple workstreams and a consistent publishing cadence without losing quality or speed
  • Bachelor's degree in Marketing, Communications, Journalism, Media, or a related field — or equivalent experience building an audience/community independently

Why SentinelOne?

AI is redefining how the world operates and rewriting the rules of security in real time, and SentinelOne was built for this moment. From day one, we architected an AI-native platform designed to operate at machine speed, not as an add-on to legacy systems but as the foundation itself. If you want to build where innovation and impact move together, this is that place.

Benefits

  • Equity & Rewards
    • Restricted Stock Units (RSUs)
    • Employee Stock Purchase Plan (ESPP)
  • Time Off & Wellbeing
    • Flexible time off
    • Paid company holidays and paid sick time
    • Gender-neutral parental leave
    • Grandparent leave
  • Insurance & Financial Security
    • Medical, dental, and vision coverage
    • 401(k) retirement plan with company match
    • Life and disability insurance
    • Health and dependent care FSA
    • Voluntary benefits (hospital, accident, critical illness)
    • Employee Assistance Program (EAP)
    • ARAG pre-paid legal
    • Nationwide pet insurance
    • Cancer Care program
    • Global business travel medical insurance
  • Work Perks & Flexibility
    • Home office allowance
    • Mobile phone reimbursement
  • Wellness & Lifestyle
    • Wellness coach
    • Wellness/gym reimbursement
    • Fertility coverage
    • Adoption & surrogacy reimbursement

Pay

This U.S. role has a base pay range that will vary based on the location of the candidate. For some locations, a different pay range may apply. If so, this range will be provided to you during the recruiting process.

Base Salary Range: $92,800—$128,000 USD

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