Complex Director of Entertainment Sales

Key Responsibilities

• Develop and execute a comprehensive entertainment sales strategy for both The William Vale and L'Ermitage Beverly Hills.
• Possess deep relationships within the entertainment industry, including film, television, streaming, music, sports, publicity, talent management, production companies, studios, agencies, and corporate entertainment travel buyers.
• Prospect, solicit, and secure new entertainment-related group, transient, and corporate business opportunities.
• Create and maintain relationships with studios, production companies, streaming platforms, talent agencies, management companies, publicity firms, record labels, sports and media organizations, and corporate entertainment travel buyers.
• Generate room night production and group business from film, television, music, touring, publicity, award shows, production crews, talent travel, and entertainment-related events.
• Drive entertainment group sales including cast and crew accommodations, production blocks, publicity tours, premieres, corporate retreats, executive meetings, and special events.
• Identify and cultivate opportunities for corporate entertainment accounts with travel needs in both New York and Los Angeles.
• Collaborate with property sales teams to convert leads into contracted business and maximize revenue opportunities.
• Negotiate contracts, room blocks, and group agreements while maintaining profitability objectives.
• Maintain an active portfolio of key entertainment accounts across both coasts.
• Conduct regular sales calls, client meetings, site inspections, entertainment events, and industry networking functions.
• Represent both properties at industry trade shows, conferences, and entertainment-focused events.
• Develop strategic account plans to grow market share and increase repeat business.
• Achieve and exceed annual revenue, room night, and production goals.
• Analyze market trends, competitive activity, and entertainment travel patterns to identify emerging opportunities.
• Partner with Revenue Management and property leadership teams to optimize pricing and business mix strategies.
• Provide ongoing market intelligence and account insights to property leadership.
• Serve as the entertainment sales liaison between both hotels.
• Work closely with Operations, Revenue Management, Marketing, and Events teams to ensure seamless execution and client satisfaction.
• Promote cross-selling opportunities between New York and Los Angeles based entertainment accounts.

Qualifications

• Minimum 5+ years of luxury hotel sales experience, with a strong preference for entertainment industry sales experience.
• Established network within the entertainment, media, production, publicity, agency, or studio community.
• Proven success generating entertainment group, transient, and corporate business.
• Experience working with luxury or lifestyle hotel brands preferred.
• Strong negotiation, presentation, and relationship-building skills.
• Ability to travel regularly between key entertainment markets and industry events.
• Experience with Delphi, Salesforce, Cvent, or similar sales platforms preferred.
• Self-motivated, entrepreneurial, and results-driven.
• Existing relationships within major studios, streaming platforms, production companies, talent agencies, publicity firms, and entertainment travel management companies.
• Experience selling both New York City and Los Angeles hotel markets.
• Luxury lifestyle hospitality experience.