Community Relations Director
Claiborne Senior Living · Baton Rouge, LA · 4 wk ago
ManagementFull-time
Overview
Claiborne Senior Living is seeking a Community Relations Director (Sales Director) to lead occupancy growth and community outreach for their senior living community.
Responsibilities
- Develop and execute a strategic marketing and sales plan to achieve occupancy goals
- Manage and move prospects effectively through the sales funnel
- Conduct community tours and consultative sales conversations
- Build and maintain referral relationships with hospitals, physicians, and community partners
- Track and analyze sales metrics to drive performance improvements
- Partner with leadership to support successful move-ins and resident transitions
- Complete required marketing reports and maintain accurate CRM documentation
- Represent the community at networking and outreach events
Requirements
- 3+ years of experience in sales, marketing, or business development (senior living or healthcare preferred)
- Bachelor’s degree preferred
- Proven track record of meeting or exceeding sales goals
- Strong relationship-building and networking skills
- Excellent written and verbal communication skills
- Analytical mindset with comfort reviewing performance metrics
- Proficiency in Microsoft Office and CRM systems
- Telephone and consultative sales experience preferred
Qualifications
- Competitive compensation with performance-based incentives
- Comprehensive benefits package including medical, dental, and vision insurance, company-paid life insurance, paid time off and holidays, short- and long-term disability, critical illness and accident insurance, and performance-based incentives
Benefits
- Medical, dental, and vision insurance
- Company-paid life insurance
- Paid time off and holidays
- Short- and long-term disability
- Critical illness and accident insurance
- Performance-based incentives
Equal Opportunity Employer
Claiborne Senior Living is an Equal Opportunity Employer and is committed to fostering an inclusive workplace where all qualified individuals are considered without regard to legally protected characteristics.