Community Relations and Media Manager

Job Summary

The Community Relations and Media Manager at Atlantis Casino Resort Spa serves as the primary media liaison, cultivating and maintaining relationships with local, industry, regional, and national press. This role includes pitching stories, writing and distributing press releases, managing media inquiries, and assisting in community business development.

Essential Job Functions

• Secures positive media coverage to promote company events, promotions, achievements, and other key messages.
• Develops and executes a focused community business development strategy to proactively attract and facilitate new meetings, events, and group business to the property.
• Cultivates and maintains strong relationships with local business leaders, community organizations, and event planners.

Job Duties

• Serves as the primary media contact for all inquiries.
• Develops and distributes targeted media alerts and press releases for company-sponsored events and activities.
• Proactively pitches stories aligned with editorial calendars to secure media coverage for company and on-property events.
• Monitors media for accuracy and ensures timely updates to online platforms.
• Drives earned and paid media coverage by securing advertorial/editorial publications.
• Coordinates media trips and photo/video shoots for travel writers and media partners.
• Cultivates and maintains strong relationships with all media contacts through regular professional engagement.
• Develops quarterly and annual PR reports and contributes to the annual marketing plan.
• Led copy writing, proofreads content for accuracy and adherence to brand standards.
• Remains on-call 24/7 to address media inquiries.

Community & Business Development

• Actively researches, identifies, and pursues opportunities to host new meetings, corporate events, and social functions at the property.
• Serves as one of the key community representatives for the property, attending relevant chamber of commerce, tourism, and industry networking events.
• Collaborates directly with the Sales Team by providing qualified leads and assisting in the facilitation of site visits for potential meeting and event clients.
• Develops and executes in-house community and public relations events specifically designed to showcase the property's meeting and event space capabilities.
• Provides regular property updates and promotional information to regional tourism partners and key business organizations.
• Keeps the internal team informed about upcoming community events and networking opportunities involving the company.

Essential Qualifications And Abilities

• Exceptional written and verbal communication skills.
• Ability to confidently represent the company and project its desired image on camera.
• Strong collaboration skills to work effectively with the Management team.
• Proficiency in word processing, digital camera operation, and basic office equipment.
• Demonstrated photography skills and exceptional organizational abilities.

Education

• Bachelor’s degree in journalism or equivalent.
• 2-5 years in a related position, casino experience helpful but not required.

Company Benefits

• Medical, dental, vision, supplemental coverage.
• 401K retirement savings plan + discretionary match.
• Tuition reimbursement program.
• Paid vacation.
• Holiday pay.
• Free daily meal.
• Workshop for career development and training.

Internal Advancement

• We believe in investing in our team through growth opportunities and robust training programs.
• We cultivate an environment of loyalty and pride.
• We ensure that every experience at Atlantis Casino Resort Spa reflects the luxury and dedication we stand for.