Community & Growth Lead (PT Contract, Remote/Brooklyn)

Responsibilities

• Audit The Nest's current engagement, activation, and retention patterns.
• Identify where members lurk instead of participating, and why.
• Assess current onboarding, social proof, and community architecture.
• Audit the monthly newsletter for open/click performance, content mix, and its role in driving members into The Nest.
• Audit existing automated workflows inside The Nest (onboarding sequences, recurring prompts, and other Circle automations) for where they're working and where they're leaking members.
• Audit existing social media channels for how well they build awareness of Creator Convos, live coaching sessions, and other events, and how effectively clips from those events are being repurposed and shared afterward.
• Implement retention or activation fixes inside The Nest based on audit findings.
• Develop a lead generation and growth strategy tailored to Birds Uncaged's offers (community membership, coaching packages, Clarity Calls).
• Recommend specific acquisition channels with clear rationale tailored to Birds Uncaged.
• Propose and build a funnel from first touch to paid membership.
• Build and launch one acquisition channel or growth initiative from the strategy.
• Give an honest assessment of the current pricing strategy as it relates to growth and conversion, and flag where it may be helping or hurting acquisition.
• Monitor and adjust post-launch performance for 30 days.
• Build a repeatable system for capturing and publishing member social proof.
• Maintain a tracking document of diagnosis findings, strategy decisions, and results.
• Deliver a short handoff document at the close of the engagement covering what was built, what it produced, and recommendations for what comes next.

Qualifications

• 3+ years leading or growing an online community, ideally in coaching, creator, or membership-based businesses.
• Demonstrated funnel-building or lead-generation experience with measurable outcomes.
• Excellent written communication skills, including the ability to draft member-facing copy and outreach materials.
• Exceptional attention to detail and comfort with tracking documents and reporting on results.
• Ability to work independently to meet a defined six-week timeline.
• English language proficiency required.