Communications Specialist (Hybrid)
Virginia State Corporation Commission · Richmond, VA · 1 wk ago
HybridMarketing$51k–$65k/yrFull-time
About the role
The State Corporation Commission (SCC) Information Resources Division (IRD) seeks a Communications Specialist to support the SCC's communications strategy through engaging content and communications across various channels.
Responsibilities
- Planning, creating, and publishing engaging social media content for the SCC’s consumer education and public awareness initiatives.
- Designing and producing graphics and visual assets for use across social media and other digital communication channels.
- Editing and producing short- and long-form videos optimized for social media platforms.
- Monitoring, analyzing, and reporting on social media performance metrics to identify trends and recommend content improvements.
- Researching, verifying, and translating complex regulatory and technical information into clear, consumer-friendly communications.
- Developing and maintaining consistent brand voice, tone, and visual identity across social media and other external communication channels.
- Aiding in the creation of content for external SCC communications.
- Developing and maintaining consumer education materials such as news releases, newsletters, web and blog-style content, flyers, promotional pamphlets, brochures, booklets, and other communication materials.
- Maintaining the SCC’s brand standards across all communication platforms.
- Aiding in coordination of outreach to news media and the public.
- Managing and updating distribution lists for news releases and other distributed materials.
- Performing related work as required.
Qualifications
- Professional experience planning, developing, and implementing social media content and/or creating related communications and materials.
- A bachelor’s degree in marketing, journalism, communications, or related field is a minimum qualification without related experience.
- Familiarity with editing video content and creating graphics and visual content for social media and other digital platforms.
- Familiarity with design programs such as Canva, CapCut, Adobe Premier Pro, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, etc.
- Exceptional verbal and written communication skills.
- Basic understanding of earned media principles.
- Understanding of visual hierarchy and layout.
- Ability to develop creative, audience-focused communications and content across multiple channels.
- Ability to translate complex topics into clear, consumer-friendly language.
- Ability to use captioning and accessibility best practices.
- Ability to maintain consistent brand voice, tone, and visual identity.
- Ability to identify opportunities for audience engagement and content development.
- Ability to track, analyze, and report social media performance metrics.
- Ability to research and validate complex information for public communication.
- Exceptional attention to detail and editing/proofreading skills.
- Excellent time-management skills to juggle content planning, develop content calendars, and handle requests simultaneously.
- Ability to work independently and collaboratively with a team.
- Ability to maintain effective, professional working relationships with SCC staff, industry personnel, and the general public.