Communications Manager, YouTube Ads
About the role
On Ads Comms, it's our job to help inform and inspire users, customers, business leaders and key opinion formers about the benefits of Google and YouTube’s advertising products. These tools power the open internet, the mobile ecosystem, the connected television space and other surfaces with the best technology that connects and creates value for people, creators, advertisers and Google. We help millions of businesses large and small around the world use Google’s solutions to reach their customers, monetize their content, measure business outcomes and grow with digital advertising. The Ads Comms team works within GCPA (Global Communications and Public Affairs).
Responsibilities
- Partner cross-functionally with product and business leads to craft persuasive and impactful brand narratives.
- Develop comprehensive media strategies and tailored positioning for YouTube ads products across stakeholder groups.
- Cultivate and sustain high-value partnerships with trade media, key opinion formers, and industry influencers.
- Draft a variety of communications materials, including blog posts, talking points, question and answers (Q&As), and social media posts.
- Provide strategic coaching and preparation for leadership ahead of high-visibility press and media opportunities.
Requirements
- Bachelor's degree or equivalent practical experience.
- 7 years of experience in public relations, media relations, or internal and executive communications with technology products or services.
Qualifications
- Understanding of digital advertising and streaming landscape and an established media relationships.
- Ability to work effectively, cross-functionally and creatively to overcome problems.
- Ability to plan and execute on multiple projects at the same time in a changing environment.
- Ability to translate complex product launches into simple narratives understandable by business and trade press.
- Excellent verbal and written communication skills.
Skills
- Strong writing and editing skills.
- Experience in crafting and delivering effective media messages.
- Ability to build and maintain strong relationships with media contacts.
- Knowledge of digital advertising platforms and trends.
Benefits
Google offers a competitive compensation package including individual pay determined by factors including job-related skills, experience, and relevant education or training. US: $141,000 - $205,000 (USD) + 15% bonus target + equity + benefits.
Pay
US: $141,000 - $205,000 (USD) + 15% bonus target + equity + benefits
Schedule
N/A
Benefits
See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .