Communications and Public Relations Manager (Public Media / Marketing)
Mediabistro · Birmingham, AL · 4 days ago
On-siteWriting$62k–$105k/yrFull-time
Birmingham, AL | Full-Time | $62,284 - $104,719/year About the RoleA statewide public television network is hiring a Communications and Public Relations Manager to lead marketing, communications, public relations, audience engagement, and outreach efforts. The position plays a central role in promoting the organization’s programming, educational resources, events, and services across the state.The manager will develop and implement strategic communications initiatives while overseeing brand management, media relations, digital communications, fundraising support, community partnerships, and promotional campaigns. The role also includes staff supervision and budget management. This is a good fit for a strategic thinker and strong writer who can manage multiple projects, build stakeholder relationships, and raise the profile of public media programming and community impact.What the Role CoversDeveloping and executing integrated marketing campaigns that promote programming, services, educational initiatives, and events while strengthening brand identity and visibilityCreating compelling content for digital, social media, email, print, and broadcast platformsEvaluating audience engagement data, promotional effectiveness, and communications metrics to recommend strategic improvementsServing as the organization’s primary media relations contact, including preparing press releases and coordinating media opportunitiesSupporting fundraising and membership efforts through promotional campaigns and donor communicationsCoordinating community outreach activities and representing the organization at events and public engagementsCoordinating the preparation, writing, editing, and publication of annual reports and other publicationsEnsuring consistent brand standards and messaging across all channelsSupervising staff and internships, providing direction, training, and support toward departmental goalsManaging the marketing budgetQualificationsBachelor’s degree in journalism, public relations, communications, English, or a closely related field5 years of professional experience in public relations, communications, journalism, or related media/promotional workPreferredExperience developing and implementing marketing or communications strategies that strengthen organizational brand identityExperience managing digital communications including social media, websites, email marketing, and content developmentExperience writing and editing public-facing communications and serving as a media contactSupervisory or team leadership experienceProficiency in Microsoft Office SuiteExperience managing website content through CMS platforms (WordPress or similar)Experience in public media, broadcasting, higher education, nonprofit, government, or other mission-driven organizationsCompensation and Benefits$62,284 - $104,719/year, commensurate with experienceComprehensive health, dental, vision, cancer, and FSA benefits effective on date of hirePension planPaid annual and sick leavePaid parental leaveThirteen paid holidaysPSLF qualifying employerVisit Mediabistro for full details and application instructions.