College Marketing Representative - General Location

What You'll Do

• Create awareness of The Orchard's artists by liaising with and building relationships with influencers in your markets such as: your college radio station, DJs, student organizations, college newspaper and local sites to exploit all opportunities for exposure such as reviews, radio plays, and interviews
• Maintain a local social media presence that promotes the artists you’ll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard’s artists
• Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus
• Research appropriate online sites, forums, and networks for the key 18-24 yr old demographic for each artist
• Research & attend local and campus events that will best facilitate the promotion of our artists
• Attend our artists' shows to hand out promotional tools and get feedback from fans
• Submit a detailed report on your marketing successes and initiatives for each campaign you run

Who You Are

• You are an Undergraduate Student currently enrolled in a 4 year university with a minimum of 2 years left prior to graduation
• You are able to manage your own hours and be accountable for the work assigned to you
• You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing
• You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, Twitter, Facebook
• You have availability of 20 hours per week
• You’re well-written, well-spoken, a team player, and an excellent communicator
• You have transportation methods
• You have a flexible schedule for team conference calls and tour coverage

About The Orchard

The Orchard is a leading music distribution company operating in 45 markets worldwide – distributing music from independent artists, including Ozuna, Skepta, Jorja Smith, and Kelsea Ballerini. With cutting-edge operations and an unparalleled global team, The Orchard partners with labels of all sizes to make their music and video available across hundreds of digital and physical retailers worldwide. The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.

The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.

New York Pay Range: $15 - $18 USD
California Pay Range: $15 - $18 USD