Coated Paper Sales Brand Manager

Qualifications

• Four-year college degree or 7+ years of relevant industry experience or equivalent.
• Demonstrated understanding of marketing concepts, including segmentation, targeting, positioning, and value proposition development.
• Strong presentation skills, with the ability to create and deliver compelling presentations to internal stakeholders, customers, and channel partners.
• Proven experience dealing directly with customers on problem resolution, demonstrating effective communication and relationship-building.
• Demonstrated ability to construct detailed proposals for customers, internal projects, or strategic initiatives.
• Knowledge of the organization, including its structure, processes, and key stakeholders, or the ability to quickly learn and navigate the company.
• Collaborative focus and ability to work cross-functionally with sales, marketing, pricing, finance, and market research teams.

Responsibilities

• Grow margin within the given product line through top line and bottom-line growth.
• Provide marketing direction and segment-specific insight to drive sales awareness and support strategic marketing initiatives.
• Collaborate with sales and functional departments to build and implement strategies for future growth, profitability, and advancement of relationships with key channel partners and end-users.
• Develop and execute segment-specific solutions, segmentation strategies, and enhancements across the organization.
• Prepare and present market information and data to support sales efforts and identify sub-segments with the best growth opportunities.
• Aid in developing pricing strategies for the product line in collaboration with Sales, Pricing, and Commercial Finance.
• Work with Market Research to develop and deliver presentations that establish Billerud’s market expertise with customers.
• Direct Marketing Communications efforts for the product line, partnering closely with the Manager of Marketing Communications and eCommerce.
• Aid in the development of capital project justifications that are strategic in nature.