Client Advisor

WHO WE ARE

Sentinel U® didn't start in a boardroom; it started in a classroom. Conceived by nurse educators who understood firsthand the gap between textbook knowledge and real-world clinical readiness, what began as a single virtual community health simulation has grown into a comprehensive virtual nursing education platform. A commitment to clinical accuracy, pedagogical integrity, and purposeful innovation guides our work. We don't simply digitize old methods; we reimagine what learning can look like when you bridge technology and nursing expertise into one meaningful experience. Today, we partner with nursing schools and healthcare organizations across the country, delivering immersive virtual simulations, intelligent performance analytics, and evidence-based debriefing tools that prepare nurses to think critically, act decisively, and care deeply. We are for educators. We are for learners. We are for every patient who will one day be cared for by a nurse who practiced here first.

About the role

As a Client Advisor (CA), you are accountable for building and growing a multi-state territory with a primary focus on acquiring new partners and expanding Sentinel U’s footprint in nursing education. You will prospect, develop pipeline, deliver compelling demonstrations, and close new business while also identifying upsell opportunities and supporting the long-term success of current partners. This role requires overnight travel up to 50%, including industry conferences and team meetings.

Responsibilities

• Build and grow a multi-state territory with a primary focus on acquiring new partners and expanding Sentinel U’s footprint in nursing education.
• Prospect, develop pipeline, deliver compelling demonstrations, and close new business.
• Identify upsell opportunities and support the long-term success of current partners.
• Proactively engage current partners to drive new product adoption, secure renewals, and deepen relationships that expand the value of the partnership.
• Build Sentinel U’s presence and credibility through active engagement with industry associations and state boards of nursing, turning brand visibility into pipeline opportunities.
• Maintain rigorous, daily CRM hygiene. Accurately track client interactions, territory activity, and pipeline changes to enable confident forecasting and follow-through.
• Communicate clearly and consistently with partners and internal teams to build trust, set accurate expectations, and ensure a seamless customer experience.

Requirements

• Currently reside, or willing to relocate to, assigned territory.
• Bachelor’s degree required.
• 3+ years of successful outside sales experience in a quota-carrying environment with a documented track record of hitting and exceeding sales goals, specifically in business development.
• Previous experience in one or more of the following is highly preferred: nursing education, ed-tech, higher education sales, healthcare sales, or SaaS-based eLearning and courseware solutions.
• Excellent prospecting and pipeline generation skills, with the motivation to overcome the challenges inherent in earning new client adoptions.
• Skilled at consultative, multi-stakeholder selling with the ability to navigate and influence department heads, program directors, and C-suite decision-makers across a single opportunity.
• Strong sales planning, territory management, and process execution skills, with the ability to analyze information and adapt strategy as needed.
• Experience managing longer sales cycles involving multiple stakeholders, procurement processes, and institutional decision-making.
• Demo and presentation skills with the ability to learn and articulate technical products to both technical and non-technical buyers, in person and virtually.
• Ability to travel up to 50% of the time to support territory coverage, client meetings, conferences, and in-person demonstrations.
• Thrives in a fast-paced, team environment with clear execution and revenue deadlines.
• Excellent verbal and written communication skills.
• Proficiency with CRM software (i.e., Salesforce/HubSpot) with a commitment to consistent, accurate pipeline tracking.
• Must possess a valid and unrestricted driver’s license.