Chief Marketing Officer [SK-22272]
About The Opportunity
We are partnering with a privately held, entrepreneurial organization seeking an experienced and forward-thinking Chief Marketing Officer (CMO) to lead the next phase of growth for its emerging financial technology and digital payments business. Backed by an established, diversified organization with significant experience in real estate, financial services, and capital markets, the company has developed an innovative consumer payment platform designed to make everyday financial transactions more rewarding. The platform enables consumers to earn meaningful rewards through everyday payments, including rent, mortgages, and other household expenses, while creating opportunities to build savings toward future financial goals. With the platform entering an important growth phase, the organization is seeking a dynamic marketing executive who can refine its market positioning, simplify its messaging, accelerate consumer adoption, and develop a scalable marketing strategy. This is a highly visible executive leadership opportunity for someone who enjoys building, innovating, and driving measurable business growth. The CMO will work closely with the company’s founders, oversee a growing marketing team, and play an instrumental role in shaping the future of the business. Approximately 80% of the role will focus on the fintech and digital payments platform, with the remaining 20% involving strategic marketing alignment across related businesses.
Responsibilities
- Develop and execute a comprehensive marketing strategy focused on accelerating consumer adoption of the company's digital payments platform.
- Evaluate existing marketing initiatives, identify opportunities