Category Manager
Category Strategy & Ownership
Define the strategic vision and growth plan for your category on the platform.
Become a deep expert on the category’s supply landscape, demand drivers, community channels, and competitive dynamics.
Establish metrics and quarterly goals to measure and drive category performance.
Supply & Community Acquisition
Build a robust pipeline of sellers, creators, influencers, and shops within your category.
Drive outbound outreach, onboarding, and enablement for high-potential sellers.
Cultivate long-term relationships with strategic sellers and community leaders.
Cross-Functional Go-To-Market Execution
Partner with our Account and Partnerships Managers to scale seller engagement and support.
Collaborate with Category Marketing Managers to architect high-impact launches, moments, and campaigns.
Represent category needs and insights to Product and Engineering to improve seller tools, features, and platform performance.
Category Performance & Analytics
Use data to diagnose growth opportunities, identify bottlenecks, and optimize playbooks.
Track supply, engagement, retention, and revenue trends and adjust strategies in real time.
Surface actionable insights to Growth leadership and cross-functional stakeholders.
Culture & Community Leadership
Act as the platform’s representative within your category’s ecosystem.
Engage deeply with community norms, vernacular, and cultural drivers to inform both strategy and execution.
Champion creator and seller needs internally to ensure authentic, category-led growth.
About you:
- Experienced GTM / Growth Operator: 5+ years in business development, partnerships, category management, or marketplace growth roles; experience in consumer platforms or two-sided marketplaces preferred
- Strategic Thinker + Doer: Comfortable defining vision while executing in ambiguous, fast-moving environments
- Relationship-Driven: Able to build trust quickly with sellers, creators, and internal partners
- Data Fluent: Makes decisions informed by data and measures what matters
- Community Minded: Understands cultural nuance, category subcultures, and trends that drive engagement
Nice to Have:
- Existing network within the assigned category (e.g., sneaker resellers, influencer communities, boutique shops)
- Marketplace experience across both supply and demand sides
- Experience with creator monetization platforms, community-driven commerce, or enthusiast ecosystems
- Comfort with CRM tools, sales pipelines, analytics dashboards, and seller performance metrics