Category Insights Sr Analyst
About the role
You will serve as a critical analytical and insights resource for our national clients with $20M+ in retail sales in a specific regional sales market. In this strategic position, you will deliver consumer and marketplace insights, partnering closely with the Category Analytics & Insights and sales teams to diagnose business problems and drive growth.
Working from a regional sales office, you will collaborate with internal and external clients to identify data reporting needs, conduct business data analysis, and create both ad-hoc and standardized reports that yield actionable insights. You may provide direction to one or more Business Intelligence Analysts to support their development in analyzing and reporting information using tools, diverse data sets (e.g., NIQ, Circana, customer, shipment), and analytical techniques.
As the Category Insights Senior Analyst, you will be the subject-matter expert in consumption data for your assigned clients and may help develop or implement tools to improve data-capture processes and maintain data quality.
Responsibilities
- Act as a strategic insights partner to Category Analytics & Insights and sales teams, diagnosing business challenges and identifying growth opportunities.
- Collaborate with internal and external clients to define data reporting requirements.
- Perform in-depth business data analysis and produce ad-hoc and standardized reports that drive actionable insights.
- Guide and mentor Business Intelligence Analysts in analyzing and reporting data using various tools and data sets (NIQ, Circana, customer, shipment, etc.).
- Serve as the consumption-data subject-matter expert for assigned clients.
- Contribute to the development or implementation of tools that enhance data-capture processes and ensure data quality.