CAT Rental Sales Representative

About the role

H.O. Penn Machinery is hiring an immediate Cat Rental Sales Representative in Bronx, NY. The position offers up to $55,000 base salary, up to $30,000 in guaranteed pre-paid commission, and up to $85,000 in on-target earnings (OTE) for the first year. Benefits include medical/dental/vision insurance, a 401(k) with company match, a company-provided cellphone, laptop, and vehicle, paid time off, and company holidays.

Responsibilities

• Achieve overall branch goals through promoting profitable rental of Cat & Allied equipment and sales of Allied equipment in the assigned sales territory.
• Identify and contact new and existing customers in the assigned territory to influence their buying and rental decisions.
• Manage leads, customer information, and sales records effectively.
• Use all selling tools, including the telephone, computer, software, wireless communications, and other means to promote the features, benefits, and overall value of Caterpillar and allied equipment.
• Collaborate with other sales and rental team members to accurately and efficiently process rental and sales orders, address customer concerns, and maximize rental and sales business and growth.
• Manage and develop the assigned rental and sales territory, contributing to the achievement of branch goals.
• Maintain accurate data on the activities of customers within the territory and communicate all relevant information to other members of the H.O. Penn Cat Rental Store Rental & Sales team.
• Develop, maintain, and communicate a comprehensive awareness of the state of the construction industry as well as all competitive activity within the territory.
• Seek solutions consistent with H.O. Penn's mission and goals, representing the customer's needs.
• Work closely with other members of H.O. Penn's team to maximize customer service.
• Continuously develop product/industry knowledge and business acumen.

Qualifications

• Knowledge of the equipment rental business, with experience in rental sales preferred.
• Strong business development skills for prospecting and cultivating new accounts.
• Effective organizational experience to manage leads, customer information, and sales records.
• Excellent communication and interpersonal skills to build rapport with customers.
• High proficiency using Microsoft Office and other software.
• Good influencing skills and economically motivated.
• A valid driver’s license for travel.

Physical Requirements

• Standing and/or sitting for prolonged periods of time.
• Hand coordination for typing, writing, and computer use.
• Occasional forward bending and reaching.
• Occasional walking and climbing stairs.
• Carrying (up to 20lbs.).