Business Development Mgr

We need to output HTML fragment with sections: About the role? Actually the posting includes "JOB SUMMARY:" then duties & responsibilities, qualifications, about NCLH, etc. We need to use

for section headings: e.g., About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We should only include sections that have real specific content. The posting includes: Job summary (maybe "About the role"?), Duties & Responsibilities (Responsibilities), Qualifications (Qualifications), Competencies/Skills (Skills), About Nclh (maybe About the role? Actually about company). There's no explicit Benefits, Pay, Schedule. So we should not create those sections. Also we should not repeat job title as heading. Also we should not include metadata like Job ID. Remove boilerplate: APPLY ONLINE, EQUAL OPPORTUNITY EMPLOYER, etc. Also remove duplicated lines, navigation, legal, EEO, scam-warning. Also remove "Learn More About Our Company At a Glance Brand Overview ..."? That's part of About Nclh but maybe we keep the description. The "About Nclh" paragraph is okay. The "Learn More About Our Company At a Glance Brand Overview Norwegian Cruise Line Oceania Cruises Regent Seven Seas Cruises New Releases" seems like a list of headings but no detail; we might drop that as it's just headings without content. Also "EQUAL OPPORTUNITY EMPLOYER" boilerplate remove. We need to preserve all substantive information. So we need to include: - Job summary paragraph: "Responsible for developing, maintaining, and servicing a designated portfolio of travel agency accounts in Houston and surrounding South Texas areas. Maintain and further develop travel agency relationships within territory. Design and implement local and national marketing and promotional programs to achieve and maximize territory sales objectives. Develop marketing plans and a variety of strategies, marketing initiatives and innovative methods to stimulate agency revenue growth targets. The ideal candidate will be based in Houston, TX." - Duties & Responsibilities: list of bullet points (the long list). We need to convert each sentence into

items. Should we keep as separate bullet points? The original has many sentences separated by periods. We'll break into logical items. Probably each sentence is a duty. We'll create

• for each. - Qualifications: includes DEGREE TYPE, FIELD(S) OF STUDY, EXPERIENCE. We'll put as
  • items. - Competencies/Skills: list of skills. We'll put as
    • . - About Nclh: paragraph describing company. We need headings: For job summary we could use

      About the role

      . For duties:

      Responsibilities

      . For qualifications:

      Qualifications

      . For skills:

      Skills

      . For about company: maybe

      About the company

      but allowed headings list includes About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. "About the company" not in list but we could use "About the role"? Actually "About the role" is for role summary. The company description maybe could be under "About the role"? Not ideal. But we could omit heading for company description and just put

      after qualifications? However we need to preserve all substantive information. Could we put it under

      About the role

      and include both summary and company? That might mix. Better to create a heading not in list? The instruction says use

      for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It gives examples but not exclusive? It says "use

      for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." Likely they expect only those headings. So we should map content to those headings. "About the role" can include job summary and maybe company overview? But "About the role" is about the role, not company. However we could put company info under "About the role" as a brief description? Might be okay. But we also have "Requirements" heading not used; we have qualifications and skills separate. Could combine qualifications and skills under "Requirements"? But they said prefer a few substantive sections over many thin ones. We could have sections: About the role (summary + company), Responsibilities, Requirements (qualifications + skills). That would be three sections. That seems reasonable. Thus:

      About the role

      Job summary paragraph + company description.

      Responsibilities

      • ...
      ...

      Requirements

      • ... qualifications ...
      • ... skills ...
      ...
      We must not include headings with filler. Ensure we don't include empty sections. Now we need to extract the content precisely. Job summary paragraph: "Responsible for developing, maintaining, and servicing a designated portfolio of travel agency accounts in Houston and surrounding South Texas areas. Maintain and further develop travel agency relationships within territory. Design and implement local and national marketing and promotional programs to achieve and maximize territory sales objectives. Develop marketing plans and a variety of strategies, marketing initiatives and innovative methods to stimulate agency revenue growth targets. The ideal candidate will be based in Houston, TX." Company description: "Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line®, Oceania Cruises® and Regent Seven Seas Cruises® brands. The combined brands currently operate 32 ships, employ over 35,000 shipboard crew from more than 110 different countries and visit approximately 700 different port destination each year." We could combine them in one

      or two

      s. Probably one

      with both sentences. Now Responsibilities: list each duty sentence. Let's extract duties from the block after "Duties & Responsibilities". The text: "Research and continually source for new revenue opportunities and methods within assigned accounts to achieve sales goals within territory.Create and execute marketing ideas and sales strategies to actively participate in travel agency growth. Leverage Regional and Head Office marketing expertise to assist assigned Travel Partner in 'Marketing to Fill' sales strategy.Service travel agency needs via problem resolution utilizing knowledge of company products, services and support from headquarter based sales teams. Follow-up and ensure facilitation of problem through to resolution in a timely fashion.Plan, create and implement an annual territory sales and marketing plan for top producing accounts to ensure achievement of assigned goals for FIT and Group business (refer to territory goals on FIT/Group mix). Review sales plan, accounts, promotional efforts and ROI monthly to determine success track and make adjustments to plan accordingly. Implement marketing and sales tactics for each account to assist in travel agency revenue growth.Utilize existing data and reports to develop strategic and tactical plans for achieving territory revenue goals. Assist with recommendations and implementation of local and national marketing incentive programs when needed to achieve and maximize territory sales.Develop a pre/post sales call strategy and make productive sales contacts daily - consisting of in-person calls with producing partners, zoom meeting calls, webinars, outbound phone calls, small group meetings, metro meetings and utilizing social media to engage with partners within assigned region.Create and execute promotional programs and provide promotional materials to travel agents to assist in selling NCL products. Make recommendations to enhance travel agent marketing effectiveness and ensure brand standards are met.Manage budget within guidelines to include travel, marketing funds, supplies, advertisement and promotions; review total budget at the end of each month and report expenses. Be flexible in changing planned investments due to changing company needs throughout the year.Negotiate sales plans and group contracts. Support key, strategic and national accounts, promotions and events.Analyze and track accounts' sales and marketing plans and Return on Investment (ROI); make adjustments when needed. Analysis to be done after completion of each initiative and discussed with account, on monthly call or quarterly review.Conduct seminars, webinars, familiarization cruises, ship tours, training events, cruise events, trade and consumer shows, etc as needed.Perform other job-related functions as assigned." We need to split into sensible items. Each sentence ends with a period. Some have no space before next sentence (e.g., "...territory.Create"). We'll add space. Let's list: 1. Research and continually source for new revenue opportunities and methods within assigned accounts to achieve sales goals within territory. 2. Create and execute marketing ideas and sales strategies to actively participate in travel agency growth. 3. Leverage Regional and Head Office marketing expertise to assist assigned Travel Partner in 'Marketing to Fill' sales strategy. 4. Service travel agency needs via problem resolution utilizing knowledge of company products, services and support from headquarter based sales teams. 5. Follow-up and ensure facilitation of problem through to resolution in a timely fashion. 6. Plan, create and implement an annual territory sales and marketing plan for top producing accounts to ensure achievement of assigned goals for FIT and Group business (refer to territory goals on FIT/Group mix). 7. Review sales plan, accounts, promotional efforts and ROI monthly to determine success track and make adjustments to plan accordingly. 8. Implement marketing and sales tactics for each account to assist in travel agency revenue growth. 9. Utilize existing data and reports to develop strategic and tactical plans for achieving territory revenue goals. 10. Assist with recommendations and implementation of local and national marketing incentive programs when needed to achieve and maximize territory sales. 11. Develop a pre/post sales call strategy and make productive sales contacts daily - consisting of in-person calls with producing partners, zoom meeting calls, webinars, outbound phone calls, small group meetings, metro meetings and utilizing social media to engage with partners within assigned region. 12. Create and execute promotional programs and provide promotional materials to travel agents to assist in selling NCL products. 13. Make recommendations to enhance travel agent marketing effectiveness and ensure brand standards are met. 14. Manage budget within guidelines to include travel, marketing funds, supplies, advertisement and promotions; review total budget at the end of each month and report expenses. 15. Be flexible in changing planned investments due to changing company needs throughout the year. 16. Negotiate sales plans and group contracts. 17. Support key, strategic and national accounts, promotions and events. 18. Analyze and track accounts' sales and marketing plans and Return on Investment (ROI); make adjustments when needed. 19. Analysis to be done after completion of each initiative and discussed with account, on monthly call or quarterly review. 20. Conduct seminars, webinars, familiarization cruises, ship tours, training events, cruise events, trade and consumer shows, etc as needed. 21. Perform other job-related functions as assigned. Now Qualifications: block after "Qualifications". Text: "DEGREE TYPE: Associate's Degree FIELD(S) OF STUDY: Business Administration, Marketing or related field EXPERIENCE: Minimum 5 years of sales or account management experience, preferably in the travel industry." We can make list items: - Degree type: Associate's degree - Field(s) of study: Business Administration, Marketing or related field - Experience: Minimum 5 years of sales or account management experience, preferably in the travel industry. Now Competencies/Skills block: "Strong knowledge of Microsoft Office Suite to include intermediate to advanced level skills with Excel, Outlook, Word and PowerPoint as well as Zoom/Go To meeting platforms.Ability to build personal credibility by way of solid product knowledge, services, procedures, consistent follow-through and problem-solving skills.Have excellent communication skills as well as an overall understanding of working directly with agency owners, marketing professionals and front-line travel advisors.Proven ability to implement contracts using superior negotiation and presentation skills.Creative abilities to develop a personal brand for selling unique cruise vacations and building relationships within assigned territories.Ability to adapt to a quickly changing sales environment; ability to shift priorities per business and/or territory demands.Analytical skills sufficient to translate revenue results and effectively