Business Development Associate
About the Role
The Business Development Associate is a newly created role designed to bridge the gap between our marketing activity and our sales results. This person will help write the playbook, refine our ideal customer profile, and own the tooling stack — not just execute against a script someone else wrote.
Day to day, this person will be the operational engine behind our sales pipeline: managing every inbound inquiry, running structured outbound prospecting campaigns, and keeping our customer relationship management (CRM) platform accurate and up to date. They will also collect stories, photos, and updates from our warehouse network to fuel organic social posts and newsletters.
Responsibilities
- Inbound Lead Management
- Respond to and qualify every inbound inquiry (phone, chat, intake form, calendar booking) against Symbia's ideal customer profile
- Hand off qualified leads to the sales team with full context, and monitor website visitor signals for timely follow-up
- Pipeline & Workflow Management
- Own day-to-day operations in HubSpot: log contacts, update deal stages, and maintain pipeline accuracy from first touch to close
- Build and manage contact lists, email sequences, and workflows
- Outbound Prospecting
- Build ideal customer profile prospect lists in Apollo or Clay; run LinkedIn, email, and phone outreach
- Track response rates and iterate on messaging based on results
- Content & Social Media Support
- Collect media assets and customer stories from Symbia's warehouse locations
- Maintain a consistent posting cadence on LinkedIn and Reddit; coordinate newsletter and case study development with operations
Qualifications
- Background in supply chain, logistics, or a related field preferred
- Prior business development, sales development, or inside sales experience preferred
- Comfortable with customer relationship management (CRM) platforms; HubSpot experience a plus
- Active and confident on LinkedIn and other social media platforms
- Strong written communication; able to craft outreach sequences and follow-up emails
- Comfortable making outbound phone calls
Required Skills
- Systems thinker, with strong instincts for using artificial intelligence (AI) and automation to remove manual work
- Curious about modern sales tech stacks (Apollo, Clay, RB2B, AI-driven outbound, agentic workflows) and where business development is headed in 2026 and beyond
- Organized, accountable, and self-directed in a remote or hybrid environment
- Comfortable with ambiguity; this role is being built as we go
- Motivated by measurable outcomes, not just activity
Preferred Skills
- Experience with HubSpot — CRM, email sequences, workflows, chat, reporting
- Experience with Apollo or Clay — Outbound prospecting and ideal customer profile list building
- Experience with RB2B — Website visitor identification for warm outbound
- Experience with CallRail — Dedicated phone number with call tracking
- Experience with Calendly / MS Bookings — Meeting scheduling and booking links
- Experience with Slack — Internal lead handoff alerts and team communication
Pay
Pay range and compensation package: $50,000–$60,000 base salary plus variable compensation tied to sales qualified leads and sourced revenue (on-target earnings)
Equal Opportunity Statement
Symbia Logistics is committed to diversity and inclusivity in the workplace.