Business Development Associate

Role Overview

The Business Development Associate supports GPL’s sales growth by identifying new prospects, qualifying opportunities, supporting account research, coordinating outreach, and helping the sales team build pipeline. This person works closely with sales leadership, account managers, technical teams, and VFXnow to understand client needs and help move opportunities forward.

Key Responsibilities

• Research target accounts in media, entertainment, advertising, post-production, VFX, gaming, and creative technology markets
• Build and maintain prospect lists in HubSpot or the company CRM
• Conduct outbound outreach through email, phone, LinkedIn, and other approved channels
• Qualify inbound and outbound leads
• Schedule discovery calls and sales meetings for senior sales team members
• Track all activity, notes, next steps, and follow-ups in the CRM
• Help maintain clean pipeline data and accurate contact records
• Support campaign follow-up from events, referrals, partner introductions, and marketing initiatives
• Aid in sales support by assisting with account research before meetings, preparing basic account briefs, company summaries, and contact profiles, helping coordinate follow-ups after sales calls, supporting quote, proposal, and presentation preparation, and working with sales, engineering, and operations teams to gather information for client opportunities.
• Identify cross-sell opportunities across managed services, project services, hardware, cloud, staffing, and VFXnow rentals

Account Management Development

• Learn GPL’s client base, service model, and core offerings
• Shadow account managers and senior sales leaders on client calls
• Participate in QBR preparation and client planning discussions
• Learn how to identify client pain points, technology gaps, renewal opportunities, and expansion opportunities
• Develop the ability to manage smaller accounts independently over time
• Build long-term client relationship skills with a focus on trust, responsiveness, and business value

Required Qualifications

• 1–3 years of experience in business development, sales development, client service, recruiting, customer success, or a related role
• Strong written and verbal communication skills
• Comfortable making outbound calls and sending professional sales emails
• Strong follow-up discipline
• Ability to manage multiple prospects, tasks, and deadlines
• Comfortable using CRM systems such as HubSpot, Salesforce, or similar platforms
• High attention to detail
• Professional presence with clients and internal teams
• Interest in technology, media, entertainment, or creative production industries

Preferred Qualifications

• Experience selling or supporting IT services, managed services, cloud, hardware, software, or professional services
• Familiarity with HubSpot
• Understanding of MSP, VAR, cloud, infrastructure, cybersecurity, or storage sales
• Experience supporting account managers or sales executives
• Prior outbound sales or appointment-setting experience

Core Traits

• Hungry to grow into an Account Manager role
• Coachable and willing to learn
• Strong work ethic
• Comfortable with rejection and consistent follow-up
• Organized and process-driven
• Clear communicator
• Client-service mindset
• Curious about technology and business problems
• Team-oriented
• Reliable and accountable

Career Path

• Business Development Associate: Focus on prospecting, qualification, CRM, meeting generation, account research
• Senior Business Development Associate: Deeper qualification, smaller opportunity ownership, proposal support, campaign ownership
• Junior Account Manager: Managing smaller accounts, renewals, client follow-up, expansion opportunities
• Account Manager: Owning client relationships, revenue growth, renewals, QBRs, proposals, and account strategy

About GPL Technologies

GPL Technologies is a technology services company serving media, entertainment, creative, and production-driven organizations. We help clients design, deploy, manage, and support the infrastructure that powers creative workflows. Our services include managed IT, professional services, project services, infrastructure, cloud, storage, security, software services, staffing, and hardware solutions. Through VFXnow, we also provide rental and cloud-like infrastructure models for clients who prefer flexible consumption over direct ownership. GPL is built around long-term client relationships, deep technical expertise, and the ability to support high-performance creative environments where downtime, security, and workflow performance matter.

Compensation

Compensation will include an annual base salary between $45,000–$55,000, plus commissions and performance-based incentives tied to activity metrics, meetings booked, pipeline generation, and qualified opportunities. Final compensation will be determined based on experience and overall fit.