Braze Migration Specialist
Digital · Minneapolis, MN · 3 wk ago
RemoteRemoteAnalystPart-time
About the role
We are looking for an experienced Braze Migration Specialist to support a customer migration from Salesforce Marketing Cloud (SFMC) to Braze. This is a strategic and technical consulting engagement for someone who has successfully completed similar migrations and can confidently guide the project from planning through implementation and validation.
Responsibilities
- Review and validate the proposed Salesforce Marketing Cloud-to-Braze migration strategy, scope, effort estimates, and delivery plan
- Develop a clear migration roadmap covering data, audience lists, campaign logic, workflows, configurations, integrations, and testing
- Guide the client's technical team through the end-to-end migration process and provide expert direction throughout implementation
- Map existing Salesforce Marketing Cloud journeys, automations, segmentation logic, and messaging programs into Braze
- Identify technical dependencies, migration risks, data issues, and gaps before they affect project delivery
- Review migrated data, configurations, campaigns, and workflows to ensure accuracy, completeness, and readiness for launch
Requirements
- Demonstrated experience implementing and managing Braze for customer engagement or lifecycle marketing programs
- Proven experience completing a migration from Salesforce Marketing Cloud to Braze
- Strong understanding of Salesforce Marketing Cloud journeys, automations, segmentation, data structures, and campaign logic
- Strong knowledge of Braze architecture, data models, audience management, campaign orchestration, and integrations
- Ability to independently lead a migration and guide technical and client stakeholders through the process
- Braze certifications are strongly preferred and will be an important selection consideration
Schedule
US Central time business hours