Braze Developer & Support

About the role

We are seeking a versatile developer with proven experience in retail or e-commerce environments. This hybrid role merges deep technical expertise in marketing automation (Braze), front-end web development (ExtJS), and end-to-end marketing campaign management to design, build, and optimize personalized omnichannel customer engagement.

• Campaign Strategy & Management: Oversee the end-to-end lifecycle of marketing campaigns, from strategic ideation and customer segmentation to execution, monitoring, and optimization across digital channels.
• Braze Automation & Execution: Design, develop, and deploy campaigns (email, push, in-app, SMS) using Braze Canvas, Liquid scripting, and dynamic segmentation to target specific retail customer segments.
• ExtJS Front-End Development: Architect, build, and maintain interactive web applications, internal marketing dashboards, and user interfaces using the ExtJS framework to support e-commerce operations and campaign tracking.
• Data Integration & API Management: Integrate and maintain data flows between Braze, ExtJS applications, CDPs, CRMs, POS systems, and e-commerce platforms using REST APIs, JSON, and custom event tracking.
• Analytics & Performance Tuning: Utilize event-based data to create context-aware triggers. Collaborate with analytics teams to evaluate A/B tests, footfall conversion, cart abandonment, and customer KPIs (CLV, retention).
• Cross-Functional Collaboration: Partner with marketing, product, and retail operations teams to align digital campaign engagement with in-store experiences and technical front-end capabilities.

Requirements

Education: Bachelor’s degree in Computer Science, Marketing Technology, or a related field.

• Braze Expertise: 2–5 years of experience configuring and deploying campaigns in Braze (or Iterable, Salesforce Marketing Cloud, Adobe Campaign).
• Front-End Development: 2+ years of hands-on experience using ExtJS (Sencha) and JavaScript.
• Domain Experience: Proven background in marketing campaign management, preferably within retail or e-commerce environments.
• Technical Skills: Proficiency in ExtJS, JavaScript, Liquid scripting, REST APIs, SQL, JSON data structures, and mobile/web SDK integrations.
• Core Competencies: Strong analytical troubleshooting skills, deep understanding of customer lifecycle marketing, and the ability to bridge the gap between UI development and marketing automation.

Preferred Qualifications

• Hands-on experience with Loyalty Programs, Omnichannel Campaigns, and Personalization Engines.
• Exposure to Shopify, Magento, or other major retail e-commerce platforms.
• Knowledge of data warehousing, ETL tools, and managing large-scale retail datasets.

About the company

XTIVIA is an innovative B2B technology enterprise solutions company committed to providing integrated technology solutions and services, delivering measurable results as a trusted industry thought leader for 30 years. Our services include managed services and business solutions, like DevOps, CRM, and ITSM; database support and management; application solutions, including mobile apps; ERP solutions for GovCon and the private sector; and platform integration, with APIs as well as digital experience CMS solutions.

Benefits

• Affordable medical, dental, and vision benefits.
• 401(k) plan with company match.
• Company-paid disability and life insurance, with voluntary life insurance options.
• Employee Assistance Program (EAP) and identity/fraud protection.
• Recognition and wellness programs.
• Flexible paid time off and remote/flexible work options.
• Paid training and certification opportunities.

Pay

Up to $70.00/hour (for onshore/U.S. candidates). Compensation is based on skills and experience.

Schedule

Contract (6 months, potential to extend). Remote, U.S.-based with no travel required.