Brand Storyteller

Overview

Reporting to the Executive Creative Director, the Brand Storyteller shapes how Bullhorn communicates its value to customers and the market. You'll transform business strategy, product complexity, and customer insights into differentiated narratives and clear language that strengthen our brand and drive action. You are a strategic thinker who owns the messaging architecture, brand voice, and the frameworks that enable consistent storytelling and messaging across all channels, from the website to product launches to keynotes. Working closely with the marketing leadership team, you'll operate at the intersection of all marketing functions, including product marketing, events, research, PR, demand generation, and creative, partnering with teams across the company to ensure Bullhorn tells a unified, compelling story at every touchpoint.

Responsibilities

• Develop and maintain Bullhorn's brand voice, tone-of-voice guidelines, and messaging architecture across all channels
• Create taglines, big ideas, messaging frameworks, and overarching positioning narratives for products, campaigns, and go-to-market initiatives
• Write strategic copy for every medium, including web pages, landing pages, email campaigns, ad copy, social posts, videos, and sales collateral
• Script video content for campaigns, product demos, explainers, testimonials, hero