Brand Marketing Storytelling Intern

We need to output HTML fragment with headings

for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Must not include Job ID etc. Remove boilerplate. Must preserve all substantive info. We need to parse the posting. Key info: - Summer Internship 2027: May 31st, 2027 - August 20th, 2027. Location – Low Hybrid (hybrid role, 3-5 days onsite at Cashton, WI office, rest remote/onsite). Employee Type – Hourly. Bonus Eligibility – No. Safety Sensitive – No. - As an intern, you'll have opportunity... (description). This is about role. - Summary Of Role: description of Brand Marketing Storytelling Intern tasks. - Essential Duties And Responsibilities: bullet list (multiple paragraphs). We'll need to extract list items. - Additional Duties And Responsibilities: Represent Organic Valley professionally... Other duties as assigned. - Knowledge, Skills, And Abilities: list of requirements. - Internship Program Overview: includes program concludes after 12 weeks, furnished housing provided or housing stipend, engaging project-based experiences, network and learn from business leaders, various intern group events, interns paid hourly, interns responsible for transportation. - Base hourly wage range: $20.00 per hour. Hours per week: 40 hours. We need sections: About the role (maybe summary), Responsibilities (essential duties + additional duties), Requirements (maybe knowledge, skills, abilities?), Qualifications (maybe education?), Skills (maybe specific skills?), Benefits (housing stipend, etc.), Pay (hourly wage), Schedule (hours per week, hybrid schedule). Must only include sections with real content. We need to decide mapping. The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can use those exact headings. We need to include sections only when posting has real specific content. Thus: - About the role: we have summary paragraph about internship mission, description. Could use the paragraph after "As an intern, you'll have the opportunity..." plus maybe "Summary Of Role". We'll combine. - Responsibilities: essential duties and additional duties. - Requirements: maybe "Currently enrolled in post-secondary education with one year or less from graduation required." etc. That's more like qualifications. But we have separate headings for Requirements and Qualifications. We need to decide what goes where. Typically Requirements are mandatory; Qualifications are preferred. But we can split. Given the posting: "Knowledge, Skills, And Abilities" includes both required and preferred items. We could treat that as Skills section. But we also have "Currently enrolled..." etc. That could be Requirements. We also have "Two writing samples or a portfolio required with application." That's a requirement. We also have "Course work in writing, reporting, journalism or communications required." etc. Thus we can create: - Requirements: list of mandatory items: currently enrolled in post-secondary education with one year or less from graduation required; course work in writing, reporting, journalism or communications required; strong communication skills; both verbal and written required; proficient with Microsoft Office programs required; ability to prioritize workload; ability to work individually and in team; strong organizational and time management skills; two writing samples or a portfolio required; valid driver's license and ability to travel to member farms for interviews preferred? Actually that's preferred. We'll keep required items. - Qualifications: maybe preferred items: currently working toward a degree in journalism, communications, marketing, English, agricultural communications or a related field preferred; interest in organic and working with farmers and cooperative business model preferred; familiarity with AP Style preferred; interest in short-form writing where space is tight preferred; working knowledge of AI research tools useful; comfortable on social platforms particularly LinkedIn and Reddit; basic familiarity with content management systems, social scheduling tools or analytics dashboards preferred. But we need to avoid filler like "preferred" maybe still okay as content. It's specific. - Skills: maybe we can list specific skills like writing, editing, AP Style, social media, AI tools, etc. But we already have many in Knowledge, Skills, And Abilities. Could treat that as Skills section. However we already used Knowledge, Skills, And Abilities for Requirements and Qualifications. Might be overlapping. Simplify: Use sections: About the role, Responsibilities, Requirements, Skills, Benefits, Pay, Schedule. Omit Qualifications if not distinct. But instruction gave examples; we can omit sections if no real content. We'll decide. Let's extract content: About the role: combine the introductory paragraph and Summary Of Role. Paragraph: "As an intern, you'll have the opportunity to contribute to meaningful work that supports this mission while gaining valuable hands-on experience. Beyond day-to-day projects, our internship program offers professional development opportunities, networking events with leaders across the cooperative, community involvement experiences, and connections with fellow interns. It's a chance to grow your skills, make an impact, and be part of an organization dedicated to creating a healthier future for people, animals, and the planet." Summary Of Role: detailed description of Brand Marketing Storytelling Intern tasks. We'll combine into About the role. Responsibilities: list from Essential Duties And Responsibilities (multiple bullet-like sentences) plus Additional Duties. We need to format as

• for any list of duties/requirements/benefits. Thus we will create a
  with each duty as
  • . Essential Duties list items: - Write, edit and fact check articles for the Organic Valley blog under the direction of the content marketing editor. - Find and pitch story ideas by interviewing farmer-members, employees and experts. - Write and revise copy for Organic Valley® branded foods, including product page descriptions, promotions and seasonal messaging, keeping the farmer behind the product in view. - Apply AP Style and the Organic Valley® brand voice to written work. - Review blog and social performance data to identify opportunities for future stories. - Own a capstone project from pitch to publication: a published story about an Organic Valley farmer, written to reach a defined audience segment. - Deliver other writing, proofreading and research duties as assigned by manager. - Research and evaluate new venues to publish content that resonates with the Organic Valley target consumer. - Draft, schedule and publish content for LinkedIn and Reddit, adapting voice, length and format to each platform. - Follow relevant Reddit communities and flag questions, complaints and misconceptions the brand should respond to. - Monitor what other brands, media outlets and creators are publishing about food, farming and sustainability, and write a recurring brief to inform the team. - Work with the social, digital and PR teams so the blog, product copy and press outreach tell a consistent story. - Investigate and provide a point of view on AI tools for content development. - Use AI tools for research, interview preparation and initial summaries, then verify all facts against primary sources before publication. - Tag and file published stories, quotes and photos. - Support the PR team with media list building, coverage tracking and reporting. - Work within existing brand and legal guardrails on product claims and route copy for review. Additional Duties: - Represent Organic Valley professionally in interviews with farmer-members and in public online communities. - Other duties as assigned by supervisor. We'll include those as list items. Requirements: list of mandatory items. From Knowledge, Skills, And Abilities: - Currently enrolled in post-secondary education with one year or less from graduation required. - Course work in writing, reporting, journalism or communications required. - Strong communication skills; both verbal and written required. - Proficient with Microsoft Office programs required. - Ability to prioritize workload and responsibilities effectively. - Ability to work individually and in a team environment. - Strong organizational and time management skills. - Two writing samples or a portfolio required with application. Also maybe "Valid driver's license and ability to travel to member farms for interviews preferred." That's preferred, not required. Thus Requirements list those. Skills: maybe we can list specific skills like AP Style, social media platforms, AI tools, content management systems, etc. But we already covered many in Knowledge, Skills, And Abilities. Could treat that as Skills section. Let's extract skills items: - Familiarity with AP Style preferred. - Interest in short-form writing where space is tight, such as product pages, subject lines or headlines, preferred. - Working knowledge of AI research tools such as ChatGPT, Claude or Perplexity is useful, including their limits. - Comfortable on social platforms, particularly LinkedIn and Reddit, and aware that tone and etiquette are not the same on each preferred. - Basic familiarity with content management systems, social scheduling tools or analytics dashboards preferred. - Interest in organic and working with farmers and cooperative business model preferred. - Currently working toward a degree in journalism, communications, marketing, English, agricultural communications or a related field preferred. But many are preferences. We'll still include as Skills. Benefits: from Internship Program Overview: furnished housing provided or housing stipend; engaging and project-based experiences with a leading organic food brand; network and learn from business leaders in a "Learn The Co-op Series"; various intern group events held throughout the summer; interns are paid hourly for time worked (but that's Pay); interns are responsible for transportation to and from work (maybe not a benefit). Also professional development opportunities, networking events, community involvement experiences, connections with fellow interns (already in About the role). But we can list benefits: furnished housing or housing stipend; professional development opportunities; networking events with leaders; community involvement experiences; connections with fellow interns; Learn The Co-op Series; various intern group events. Pay: Base hourly wage range: $20.00 per hour. Schedule: Hours per week: 40 hours; hybrid schedule: 3-5 days onsite at Cashton, WI office, rest remote/onsite; internship dates May 31st, 2027 - August 20th, 2027 (12 weeks). Also program concludes after 12 weeks. Thus schedule section can include: 40 hours per week; hybrid (3-5 days onsite, rest remote); duration May 31 – Aug 20, 2027 (12 weeks). Now we need to output HTML fragment only, no /. Use

    headings,

    for prose,

    • for lists. We must not repeat job title as heading. Not include Job ID etc. We must not include boilerplate like EEO etc. Not present. Now craft HTML. We'll start with

      About the role

      then

      ... combined prose. We need to ensure we preserve all substantive information. Let's craft About the role paragraph: "As an intern, you'll have the opportunity to contribute to meaningful work that supports this mission while gaining valuable hands-on experience. Beyond day-to-day projects, our internship program offers professional development opportunities, networking events with leaders across the cooperative, community involvement experiences, and connections with fellow interns. It's a chance to grow your skills, make an impact, and be part of an organization dedicated to creating a healthier future for people, animals, and the planet. The Brand Marketing Storytelling Intern will spend the summer finding, reporting and publishing stories about the family farmers who own Organic Valley. Working with our content and PR teams, this intern will write and edit articles for the Organic Valley blog, dig up story ideas from around the cooperative, and write and post on LinkedIn and Reddit. They will also write copy for Organic Valley® branded products, including product pages and digital shelf retail copy, which is where the farm story meets the shelf and where a writer learns to make every word count. Along the way, they will follow what other brands, reporters and creators are publishing about food and farming, and tag and file our work so it can be found again. The summer builds toward one capstone: a published story about an Organic Valley farmer, reported and written by the intern for a defined audience. This