Brand Marketing Manager

About the role

Wellspring is the premier innovation and IP management partner that bridges the gap between research and commercialization, activating opportunities and driving growth. We deliver solutions that simplify complex processes, from initial discovery to market success, giving our customers the ability to innovate more effectively and efficiently. Reporting to the VP of Brand Marketing, the Brand Manager will coordinate and plan brand marketing projects, partner with product and growth marketing, and oversee campaign and event management, budget management, and cross‑functional communication.

Responsibilities

• Work directly with the VP of Brand Marketing, content manager, and designers to design and implement key marketing campaigns.
• Perform competitive research to understand market trends and incorporate findings into each campaign.
• Facilitate cross‑functional communication among project stakeholders.
• Plan and strategize key sponsored events in the innovation management and intellectual property space; execute all logistics and details of sponsorships.
• Plan and strategize Wellspring’s annual hosted event, LEAP Innovation Summit, including venue research, cross‑functional coordination, and full logistics execution.
• Manage the annual events budget and marketing team expenses.

Requirements

• Demonstrated experience in project and event management.
• Experience managing budgets and sponsorships.
• Experience interacting with cross‑functional teams.
• Knowledge and passion for disruptive marketing.
• Soft skills: adaptability, clear communication, attention to detail.

Qualifications

BA or BS in marketing or a related degree.

Skills

• Experience using Monday.com or related project management software (nice‑to‑have).
• Experience with HubSpot and marketing automation (nice‑to‑have).
• Effective writing skills for emails, campaigns, promotional copy, website copy (nice‑to‑have).
• Knowledge of the innovation management and/or intellectual property management space (nice‑to‑have).

Pay

Salary starting at $85,000 annually.

Benefits

• 401(k) and retirement benefits.
• Reimbursement for travel.
• Health benefits.
• Time off allowance.
• Flexible working location.