Brand Ambassador

If you’ve worn a pair of glasses, we’ve already met. We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a high-quality vision care products such as the Essilor brand (Varilux, Crizal, Eyezen, Stellest, Transitions), iconic brands like Ray-Ban, Oakley, Persol, and Oliver Peoples, and a network that delivers best-in-class shopping experiences through Sunglass Hut, LensCrafters, Target Optical, and leading e-commerce platforms.

About the role

The Brand Specialist is directly responsible for driving growth in branded categories (PAL, Photochromatic, AR) through all channels (ELOA, PLG, IDD, KA). This role consistently achieves established national sales goals through coordination and training of the sales team and their respective customers. The team will also conduct regular practice visits with Eyecare Providers (ECPs) to maximize sell-through opportunities for EssilorLuxottica’s newest hearing assistance eyewear product, Nuance.

Responsibilities

• Develop and execute strategies to drive branded growth within a respective geography.
• Achieve business objectives by influencing Account Executives, IDD Sales Reps, and through direct customer interactions.
• Serve as a technical expert in progressive, photochromic, and AR lens technology, demonstrating the value EssilorLuxottica brings in these categories.
• Meet national Brand group sales forecasts.
• Present and educate doctors at local workshops.
• Drive sales unit volume across ECP and IDD channels.
• Ensure Account Executives and IDD partners comply with territory and account planning activities to achieve regional sales goals.
• Assist the District Sales Manager, Account Executives, and IDD partners in building key account business plans.
• Partner with Audiology consultants to train on Nuance complete pair technology, enabling ECPs to maximize productivity during innovation launches.
• Coach the District Sales Manager, Account Executives, and IDD partners on the selling process to achieve regional sales goals.
• Complete reports and other administrative duties accurately and on time.
• Perform other duties as assigned by leadership.

This role requires 40-50% travel.

Requirements

• Demonstrated sales results with 3-5 years of outside sales experience.
• Strong consultative selling skills.
• Sophisticated presentation skills.
• Technical capability in lens, audiology, medical device, or tech space.
• Proven leadership, management, and communication skills.
• Demonstrated computer skills (Excel, PowerPoint, Word, Outlook, contact management systems, and sales analytical tools).

Preferred Qualifications

• Bachelor’s degree.
• Demonstrated results in leading sales teams.
• ABO Certification.

Pay

Pay range: $68,923.33 - $115,083.18. Employee pay is determined by multiple factors, including geography, experience, qualifications, skills, and local minimum wage requirements. In addition, you may be offered a competitive bonus and/or commission plan.

Benefits

• Health care coverage.
• Retirement savings plans.
• Paid time off/vacation.
• Various employee discounts.