Jobs · Business Development · New York

Branch Go-to-Market Activation Program Management Lead, VP

Citi · New York, NY · 2 mo ago
HybridBusiness Development$130k–$195k/yrFull-time

Responsibilities

  • Supports cross-functional program to amplify and build upon Citi’s Activation and hyper local engagement strategy through in partnership with the Small Business, Wealth, Community Relations, Public Relations, Real Estate and Branch teams
  • Delivers against go-to-market strategies to ensure disciplined execution, accountability and returns against key Branch Network programs, including de novo / renovation investments and LMI / Community engagement
  • Understands and documents client needs relative to areas of investment, leveraging internal partners and field expertise to develop programs that will resonate and drive value for our stakeholders
  • Engages with sales leaders to understand and meet branch needs when supporting business growth, engagement and brand awareness through activation strategies
  • Supports planning, directing and coordination of day-to-day activities tied to a portfolio of programs
  • Safeguards Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency

Qualifications

  • 5-8 years of experience in Go-to-Market planning/execution. Sales and Service, Client Experience Strategy or a relevant field
  • Consistently demonstrates clear and concise written and verbal communication
  • Demonstrated relationship management skills with the ability to influence key stakeholders
  • Advanced knowledge of MS Office applications
  • Experienced presentation skills
  • Negotiating skills and ability to influence internal partners
  • Strong orientation to and ability to manage metrics
  • Strong organization, presentation and communication skills

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