Athleta Head of Creative, Athleta

About the role

The Head of Creative for Athleta leads the brand's visual identity and storytelling across all consumer touchpoints, driving creative excellence that connects purpose, performance, and community.

Reporting directly to the Chief Marketing Officer, the Head of Creative is a key member of the Athleta Leadership Team and oversees the internal creative organization-including art direction, copywriting, design, and styling-while partnering cross-functionally across Marketing, Product, Visual Merchandising, and external creative agencies.

This role will champion emotionally resonant, strategically grounded creative that evolves how customers experience and engage with the Athleta brand.

Qualifications

• 10+ years of progressive creative direction experience within apparel, lifestyle, or agency environments.
• Proven success driving brand evolution through emotionally resonant, purpose-driven creative work.
• Experience developing and mentoring diverse, high-performing creative teams.
• Strong ability to build trust and alignment across internal partners and external agencies.
• Expertise in design, photography, and digital best practices with a strong understanding of omnichannel marketing.
• Ability to assess and optimize creative performance against business goals.
• Exceptional storytelling, presentation, and interpersonal skills.
• Proficient in Adobe Creative Suite, G-Suite, Keynote, and related tools.
• Willingness to travel as needed to support creative initiatives and cross-functional collaboration.

Skills

• Strategic Storytelling
• Team Building
• Collaboration
• Execution Excellence
• Inspirational Communicator
• Flexibility

Benefits

• Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
• One of the most competitive Paid Time Off plans in the industry.
• Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.
• Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.
• Employee stock purchase plan.
• Medical, dental, vision and life insurance.

Pay

Salary Range: $320,000 - $350,000 USD

Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.