Associate Staff Writer, Allure

Primary Responsibilities

• Write and build a mix of news, service, opinion, and trend articles per month, including both net-new and refreshed content.
• Work closely with Allure’s Content Director and Senior Editor to build a monthly content lineup (including seasonal and evergreen articles) with performance and audience engagement in mind.
• Pitch news stories daily around current pop culture moments and trends, all through the overarching lens of beauty and wellness.
• Develop and maintain relationships with hairstylists, makeup artists, dermatologists, psychologists, chemists, and other experts in the beauty, health, and wellness fields, and pitch stories based on this reporting.
• Contribute to the Melanin Edit, including at least 1 monthly story to be published under the tentpole and writing the franchise’s weekly newsletter.
• Collaborate with audience development team to find unique ways to promote the content in newsletter, social, and Google Discover to maximize performance.
• Represent the Allure team at events or in PR opportunities as needed.
• Appear on camera as needed for commerce UGC, social media, video, and branded content campaigns.

Desired Skills & Qualifications

• 2-3 years experience covering beauty
• Demonstrated expertise in researching, reporting, and writing with proven ability to turn around stories in a fast-paced environment
• Familiarity with a variety of hair care products, including shampoos, conditioners, leave-in treatments, oils, gels, creams, edge controls, and styling products.
• Ability to accurately evaluate product performance, including moisture retention, curl definition, hold, shine, frizz control, scalp comfort, and overall hair health.
• An exceptional voice that comes through in their writing
• Passion for pop culture and internet trends, with strong opinions and perspectives about current events
• Excellent organizational skills and fantastic collaboration and communication skills
• Willingness to learn new skills, incorporate editorial feedback to improve work, and make decisions informed by data and performance