Associate Publicist or Publicist, DK (Hybrid)
About the role
The DK publicity department is seeking an Associate Publicist or Publicist with a focus on Children’s titles to join the DK U.S. team. The growing list includes picture books, chapter books, middle grade, YA, graphic novels, and illustrated nonfiction, as well as DK’s robust Licensing publishing program. The role involves strategizing and executing PR campaigns for Children’s titles, leveraging an established network of national broadcast, print, and online media contacts, and coordinating author events across bookstores, schools, libraries, festivals, and conventions. This position reports to the Publicity Manager of DK U.S.
Responsibilities
- Plan and execute publicity campaigns for multiple authors, creators, and brands
- Provide high-touch author care and attentive communication with authors, agents, and internal publishing teams
- Develop, research, and maintain strong relationships with national, online, podcast, and local media contacts
- Coordinate author events and appearances with bookstores, schools and libraries, festivals, and conventions, including author travel
- Write creative and impactful press materials and pitches
- Collaborate on campaigns with DK US and DK UK Children’s and Library Marketing, Publicity, Sales, and Editorial colleagues
- Attend Children’s, Library, and Licensing conventions
- Prep authors for media interviews and events
Qualifications
- Associate Publicist: 2 years of relevant PR experience in children’s book publishing
- Publicist: 3–4 years of relevant PR experience in children’s book publishing
- Strong verbal and written communication skills
- Exceptional organizational skills and demonstrated ability to meet deadlines
- Existing relationships with national and regional media contacts, notably in the Children’s space
- Ability to handle multiple projects and responsibilities simultaneously
- Ability to prioritize and manage time effectively while responding to urgent issues
- Experience and comfort presenting in front of groups, including internal meetings
- Motivated self-starter, strategic thinker, and team player
- Proficiency with Muck Rack, Google Suite, and Podchaser a plus
Pay
The salary for the Associate Publicist is $56,000.00 per year. The salary for the Publicist is $66,500.00 per year. All positions are currently eligible for an annual profit award or bonus, subject to company results.
Schedule
This is a hybrid position with in-office responsibilities. Candidates must be able to work from a commutable distance to the offices at 1745 Broadway, New York, NY, which includes the tri-state area (NJ, CT, & PA).
Benefits
- Medical/Prescription drug insurance
- Dental
- Vision
- Health Care/Dependent Care Flexible Spending Account
- Health Savings Account
- Pre-Tax and Roth 401(k)
- Short and Long-Term Disability Insurance
- Life/AD&D Insurance
- Commuter Benefits
- Student Loan Repayment Program
- Educational Assistance
- Generous paid time off