Jobs · Writing

Associate Press Secretary

Sierra Club · United States · 4 wk ago
RemoteRemoteWriting$71k–$79k/yrFull-time
We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Must not include Job ID etc. Must preserve all substantive info, not invent or summarize away detail. Remove boilerplate like EEO, scam warning, application instructions, etc. Also remove duplicated lines. We need to parse the posting. Job Title: Associate Press Secretary (not heading). Department: Communications. Location: Remote (Preferred MST or PST locations). Reports To: Regional Director of Communications. Supervises: None. Context: description about Sierra Club mission etc. That's likely "About the role" or maybe "About the organization". But we need sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to decide what goes where. Usually "About the role" includes overview/context. "Responsibilities" includes job activities list. "Requirements" maybe mandatory qualifications. "Qualifications" maybe preferred? "Skills" maybe specific skills. "Benefits" includes benefits description. "Pay" includes salary range. "Schedule" maybe not present; if not present, we should not include Schedule section. We must not create sections with filler like "not specified". So if schedule not mentioned, omit. We need to preserve all substantive information. So we need to extract details. Let's extract: - Department: Communications - Location: Remote (Preferred MST or PST locations) - Reports To: Regional Director of Communications - Supervises: None (maybe not needed) - Context: mission statement about Sierra Club, interdependence, etc. This is organizational description; could go under About the role. - Scope: The Associate Press Secretary coordinates and executes communications strategies on key priorities determined in collaboration between themselves, their manager, and the Regional Field Director relating to the Sierra Club’s Energy and Conservation work in a set portfolio of states as designated on the Regional Turf Map. Any changes to the Regional Turf Map will be discussed and agreed upon in writing. Working with local staff, volunteers, and intersectional partners, the Associate Press Secretary is responsible for developing and disseminating strategic narratives that advance Sierra Club’s goals while remaining rooted in our organizational values: balance, collaboration, justice, transformation, and anti-racism To support that work, the Associate Press Secretary coordinates the development of creative assets to inform and influence decision makers; project manages the creation and distribution of advertising, videos, and other produced media; drafts and edits written content; and ensures messaging resonates effectively with various audiences. This position is responsible for an array of media communications, ensuring timely and accurate materials with a consistent tone and message. A key component of the Associate Press Secretary’s role is leading media outreach by organizing press conferences and other media events; coordinating the submissions of op-eds and letters to the editor; pitching stories; tracking and reporting coverage; compiling data; and nurturing relationships to grow a diverse bench of spokespeople. The ideal candidate should have a solid grasp of Sierra Club’s legacy conservation work, a conversational understanding of climate and environment issues, a personal commitment to and knowledge of social justice, and a passion for advancing progressive social change. They will also have the ability to articulate and reinforce the intersections of Sierra Club’s legacy work and communicate the challenges and opportunities we face, centered on justice and equity. - Job activities include but are not limited to: list bullet points. - The successful candidate must have the following skills and experience: list bullet points. - The strongest candidates will also demonstrate the following experience, skills, and competencies: list bullet points. - To Apply: EEO etc (remove). Also mention application deadline Oct 12, AI tools note (maybe remove as boilerplate? It's about hiring process; could be considered boilerplate but it's substantive? Probably remove as it's about process, not job details. The instruction says remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. So remove "To Apply" section entirely, including deadline and AI note. - Compensation And Benefits: salary range $71,000 - $79,000 annually, depending on location. This position is represented by a collective bargaining unit and is subject to the terms and conditions of the contract between Sierra Club and Progressive Workers Union or Sierra Employee Alliance, depending on location. The Sierra Club offers a competitive salary package commensurate with skills and experience plus excellent benefits that include medical, dental, and vision coverage, and a retirement savings 401(k) plan. This is a category 5, exempt, represented position. Sierra Club values the expertise and talents of foreign nationals. Sierra Club sponsors both nonimmigrant and immigrant visas when certain criteria are met, based on immigration laws and organizational needs. Such sponsorship is at the discretion of the Department Head and Sierra Club People Department in consultation with the employee’s manager. The Sierra Club cannot guarantee the approval of a visa petition. The Sierra Club is an equal opportunity employer committed to workforce belonging. (EEO again, remove.) We need to keep substantive info: salary range, benefits (medical, dental, vision, 401k), union representation, visa sponsorship info maybe? That's substantive. The EEO line at end should be removed as boilerplate. Now we need to map to sections. About the role: Could include department, location, reports to, supervises, mission/context, scope description. We'll include a paragraph summarizing role. Responsibilities: list of job activities (the bullet list after "Job activities include but are not limited to:"). Requirements: maybe the mandatory skills/experience list under "The successful candidate must have the following skills and experience:" (these are required). Could also include "Experience with media relations", "Excellent writing and verbal communications skills", "Ability to interact cooperatively...", "Committed to evolution.", "Uplifting and additive." Those are required. Qualifications: maybe the "ideal candidate should have..." paragraph earlier? That's more about qualifications. But we already used that in About the role? Actually the "ideal candidate should have..." is under Scope paragraph. Might be better to put under Qualifications. However we also have "The strongest candidates will also demonstrate the following experience, skills, and competencies:" which are preferred qualifications. We need to avoid duplication. Let's decide: - About the role: overview (department, location, reports to, mission/context, scope). Could be a few paragraphs. - Responsibilities: the bullet list under "Job activities include but are not limited to:". - Requirements: the bullet list under "The successful candidate must have the following skills and experience:" (these are required). - Qualifications: maybe the "ideal candidate should have..." paragraph (solid grasp of legacy conservation work, conversational understanding of climate/env issues, personal commitment to social justice, passion for advancing progressive social change, ability to articulate intersections...). Also maybe the "The strongest candidates will also demonstrate..." list (preferred). But we need to decide if we want separate Qualifications and Skills sections. The instruction says prefer a few substantive sections over many thin ones. So we could combine Qualifications and Skills into one section? But we have headings for both; we could include both if they have substantive content. However we risk thin sections. Let's see content: Qualifications (ideal candidate) includes: solid grasp of Sierra Club’s legacy conservation work, conversational understanding of climate and environment issues, personal commitment to and knowledge of social justice, passion for advancing progressive social change, ability to articulate and reinforce intersections of Sierra Club’s legacy work and communicate challenges/opportunities centered on justice and equity. Skills (strongest candidates) includes: Demonstrated knowledge of energy, lands, and/or climate issues and relevant media landscape; Experience executing creative tactics including audio/video, podcasts, projections, murals, performance art, and advertising; Ability to build alignment between stakeholders while project managing competing priorities; Proficiency with Cision and/or other media outreach and tracking tools; Spanish language proficiency preferred. These are substantive. Could we put them under Skills? The heading Skills is appropriate for both sets? But we have also Requirements (mandatory skills/experience). So we could have: - Requirements: mandatory skills/experience list. - Skills: preferred skills/experience list (strongest candidates). - Qualifications: maybe the ideal candidate paragraph (more about background). That seems okay. Thus we have About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay. Schedule omitted. Now we need to ensure we don't include filler like "commensurate with skills and experience" in Benefits? Actually Benefits section includes "competitive salary package commensurate with skills and experience" - that's okay as it's part of benefits description. But we also have Pay section for salary range. The phrase "competitive salary package commensurate with skills and experience" is somewhat generic but still part of benefits description; we can keep it. We must not include sections with only filler like "not specified". We have real content. Now we need to output HTML fragment with

headings and
  • for lists,

    for prose. We must not include or . Just the fragment. Let's craft. First, About the role: combine department, location, reports to, supervises maybe not needed, mission/context, scope. We'll write a couple paragraphs. Paragraph 1: Department, location, reports to. Paragraph 2: Mission/context description (the interdependence paragraph). Could be one paragraph. Paragraph 3: Scope description (the Associate Press Secretary coordinates...). Could be one paragraph. Make sure to preserve all substantive info: mention that they coordinate communications strategies on key priorities determined in collaboration with manager and Regional Field Director relating to Energy and Conservation work in a set portfolio of states as designated on the Regional Turf Map; any changes to map discussed and agreed in writing; working with local staff, volunteers, intersectional partners; responsible for developing and disseminating strategic narratives advancing goals while rooted in values; coordinates development of creative assets; project manages creation/distribution of advertising, videos, other media; drafts/edits written content; ensures messaging resonates; responsible for array of media communications ensuring timely accurate materials consistent tone; leading media outreach organizing press conferences, media events; coordinating submissions op-eds, letters to editor; pitching stories; tracking/reporting coverage; compiling data; nurturing relationships to grow diverse bench of spokespeople. We'll include that. Now Responsibilities: list bullet points from "Job activities include but are not limited to:" (the list). Let's extract each bullet: - Plan and implement communications strategy for the Sierra Club in a portfolio of states. - Serve as liaison across internal teams and committees, as well as with external partners and stakeholders, to advise on communications strategies and tactics. - Track media coverage of relevant issues. - Develop and execute long-term and rapid-response media outreach plans to advance narratives and outcomes in a portfolio of states in adherence to the Jemez Principles for Democratic Organizing. - Develop messaging, written, and produced assets to advance Sierra Club goals in collaboration with state teams. - Develop media messages, op-eds, press releases, video/audio, talking points, and other materials, and coordinate media events as necessary. - Work with federal press secretaries to localize federal agency media opportunities. - Create strategic media responses to relevant reports, Environmental Law Program work underway, and other external developments. - Contributes to staff strategy meetings, and stays current on substantive and political developments in major conservation campaigns by reading latest literature, attending meetings and maintaining contact with relevant sources - Build relationships with local, regional, and trade reporters and influencers. - Serve as a point of contact for those reporters in order to advance media coverage. - Pitch relevant stories and connect reporters with spokespeople - Train and coach state-based staff and volunteers in strategic communications skills. - Identify, train, and place compelling spokespeople. - Support staff, volunteers, and partners with media training, messaging guidance, and interview preparation. Note there is a line break after "Contributes to staff strategy meetings, and stays current on substantive and political developments in major conservation campaigns by reading latest literature, attending meetings and maintaining contact with relevant sources" then next bullet "Build relationships...". We'll treat as separate bullet. Now Requirements: list bullet points from "The successful candidate must have the following skills and experience:": -

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