Associate PR Director

We need to output only HTML fragment, no html/body tags, no markdown fences. Use

for section headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to include sections only when posting has real specific content. The posting includes: About the role (intro paragraph), Responsibilities (list of duties), Requirements (experience, expertise, leadership, client management), Benefits (compensation + benefits). Pay: they gave total compensation expected $85k-$96k, also base salary range. So we can have a Pay section with that info. Schedule: they mention hybrid employee in Chicago, Boston or Seattle; also flexible PTO, half-day summer Fridays, week off between Christmas and New Year. That's schedule info (hybrid work, flexible PTO). So we can include Schedule section. We must not repeat job title as heading. No Job ID. Remove boilerplate: EEO, equal opportunity, scam warning, application instructions, etc. Also remove duplicated lines. We need to preserve all substantive info. Use

• for any list of duties/requirements/benefits. Use

  for prose. We need sections: About the role (intro), Responsibilities, Requirements, Benefits, Pay, Schedule. Possibly also Qualifications? The posting has "What You Bring (Requirements)" which is essentially requirements. Could also have Skills but not separate. We'll follow headings: About the role, Responsibilities, Requirements, Benefits, Pay, Schedule. We must not create sections with filler like "commensurate with experience". We have actual content. Now craft HTML. Structure:

  About the role

  ... intro paragraph(s) ...

  Responsibilities

  • ... each bullet ...
  We need to capture responsibilities as listed: Strategic Leadership (with subpoints), Program Ownership + Execution, Client Partnership, Team Leadership + Development. Could break each bullet as separate
• . Might combine subpoints within each bullet using semicolons or separate
• for each subpoint? The instruction: use
  • for any list of duties/requirements/benefits. So each duty can be a
  • . We can break down each bullet point. Let's extract responsibilities: Strategic Leadership: - Own the development of integrated communications strategies for B2B tech clients, especially in industries like IT, Cybersecurity, data, and AI - Confidently lead clients through strategic recommendations, program planning, and decision-making - Translate business goals and technical concepts into compelling, differentiated narratives - Stay ahead of emerging trends in tech, media, and communications, and effectively surface these trends to internal teams and clients Program Ownership + Execution: - Lead PR programs from strategy through execution ensuring excellence at every stage - Guide teams in delivering high-impact media relations, thought leadership, and integrated communications initiatives - Develop strong written content and newsworthy pitches that align with client's business objectives and coach teams to do the same - Build relationships with a wide range of reporters, creators, analysts and publications to secure coverage across media types - Maintain a deep understanding of the evolving GEO landscape and how PR can support AI visibility - Bring an AI-forward mindset with an eye towards looking at how to incorporate AI into workflows and build new AI-first workflows Client Partnership: - Serve as a trusted advisor to clients through managing expectations, providing proactive counsel and navigating complex communications challenges with confidence - Build positive rapport and trusted advisor relationships with clients - Identify opportunities to expand and strengthen client relationships - Participate and support new business efforts Team Leadership + Development: - Mentor and coach PR team members, fostering growth, expertise, and collaboration - Contribute to department and agency culture - Champion new tools, processes, and approaches that help to share internal frameworks that improve efficiency, quality, and strategic rigor We'll output each as
  • . Now Requirements: "What You Bring (Requirements):" includes Experience, Expertise, Leadership, Client Management. We can break each as
  • : - Experience: 6+ years of B2B PR experience within an agency setting, with a preferred focus on deep tech including IT, AI, Cybersecurity, or Infrastructure - Expertise: Deep expertise in evolving media landscape and the ability to craft compelling narratives around technical topics and engage with a mix of media types - Leadership: Proven ability to lead PR programs and teams confidently from strategy to execution - Client Management: Strong track record of advising senior level clients and managing complex, high-stakes programs Also there are "Non-Negotiables" which are traits: You crave candid feedback..., etc. Those could be considered Requirements or maybe Skills. The instruction: Use sections only when posting has real specific content. Non-Negotiables are specific traits; we could include them under Requirements or maybe Skills. Since we have a Skills section optional, we could put them under Skills. But we already have Requirements; we could add them as part of Requirements list. However the instruction says use
    • for any list of duties/requirements/benefits. So we can include them as list items under Requirements. Thus Requirements list will include experience, expertise, leadership, client management, plus the non-negotiable traits. Now Benefits: The posting has "What We Offer (Compensation + Benefits):" with many bullet points: Starting Salary, Bonus Potential, Growth Opportunities, Flexible PTO and Hybrid Work, Health Coverage, Retirement Savings, Additional Protection, Employee Assistance Program, Family Support, Performance & Coaching, Milestone Sabbatical, Community & Belonging, Culture. We need Benefits section (maybe separate from Pay). Pay section will contain salary info. Benefits section will contain other benefits. Thus:

      Benefits

      • ... each benefit ...
      We need to capture each benefit as described. List: - Starting Salary: $85,000 - $96,000 (but that's Pay, we will move to Pay section) - Bonus Potential: This role will be eligible for a bonus based on company performance. - Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally. - Flexible PTO and Hybrid Work: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year. - Health Coverage: Comprehensive medical, dental, and vision plans. Mental health resources, pet insurance, and more. - Retirement Savings: Employer-matched 401(k) and access to financial planning services. - Additional Protection: Life insurance, disability coverage, and other benefits that provide added financial security. - Employee Assistance Program (EAP): Free, confidential support for you and your household, including counseling, mental health resources, and help navigating life’s everyday challenges. - Family Support: Paid leave for new parents and caregivers, plus policies for fertility treatment, pregnancy loss, adoption challenges, and more. - Performance & Coaching: Regular performance reviews, clear goal-setting, and ongoing coaching to help you understand expectations, grow your skills, and make progress in your career. - Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift. - Community & Belonging: Employee resource groups, volunteer opportunities, and programs designed to build connection across the agency. - Culture: Our agency offers an award-winning culture. Read more on our website here! We should not include the "Read more on our website here!" as it's a link; but we can keep as text. Now Pay section: Should include total compensation expected $85,000 - $96,000 per year, base salary range, maybe note that base salary is part of total rewards, placement determined by factors, merit-based increases, etc. The posting says: "Total compensation for this role is expected to be between $85,000 - $96,000 per year." Then later under What We Offer: "Starting Salary: $85,000 - $96,000". Also includes note about base salary only part of total rewards, placement, merit-based increases. We'll include that. Thus Pay section:

      Total compensation expected: $85,000 - $96,000 per year. Base salary range: $85,000 - $96,000; placement on the salary scale determined by factors to ensure internal equity; merit-based increases can be earned after time in role. Bonus potential based on company performance.

      But we already have bonus potential in Benefits; maybe we should not duplicate. However the instruction says preserve ALL substantive information; we can include bonus in Benefits and also mention in Pay? Might be duplication but okay. To avoid duplication, we could keep bonus only in Benefits and Pay just base salary and total compensation note. However the posting says total compensation expected between $85k-$96k, and base salary same range. Might be confusing but we can keep as is. Better: Pay section: mention total compensation expected $85k-$96k, base salary range same, note placement and merit-based increases. Bonus potential we can mention in Benefits (already). So Pay section will not repeat bonus. Now Schedule section: Hybrid employee in Chicago, Boston or Seattle; flexible PTO, half-day summer Fridays, week off between Christmas and New Year. Also maybe mention hybrid work arrangement. We'll capture. Thus Schedule section:

      Hybrid role based in Chicago, Boston, or Seattle office. Flexible PTO policy includes 8 paid holidays, half‑day summer Fridays, and a week off between Christmas and New Year.

      Now About the role: Need to capture intro paragraphs. Intro: "Walker Sands is one of the fastest-growing integrated B2B marketing agencies in the world. We are looking for a high-impact Associate PR Director to help fuel that continued growth. Total compensation for this role is expected to be between $85,000 - $96,000 per year. As an agency, we exist to accelerate growth—for our clients, our people and the B2B industry. We partner with B2B technology and services companies, from high-growth Silicon Valley businesses to global Fortune 500 brands, to drive meaningful business results. At Walker Sands, curiosity sparks new ideas, collaboration makes the work stronger, and people are at the center of everything we do. We’re building what’s next for B2B marketing—and we want you to help shape it. As Walker Sands grows, there’s more opportunity to stretch, lead, create, and make your mark. Walker Sands is looking for a talented Associate PR Director to join our team as a hybrid employee in one of our offices in Chicago, Boston or Seattle." We should not repeat total compensation (we already have Pay). But we can keep it in About the role? Might duplicate. Better to keep About the role without compensation details, as we have Pay section. However the instruction says preserve ALL substantive information; we can keep it in About the role but then also in Pay section duplicates. Might be okay but could be considered duplication. The instruction didn't forbid duplication, but said preserve all substantive information; duplication is not removing info. It's okay to have it in both places? Might be considered redundant but not wrong. However they said "Prefer a few substantive sections over many thin ones." Duplication might be okay but we can avoid duplication by moving compensation to Pay section and not repeating in About the role. However the About the role paragraph includes that sentence; if we remove it, we lose that info from About the role but we still have it in Pay section, so overall info preserved. That's fine. Thus About the role paragraph will be everything except the compensation sentence. Let's craft: "Walker Sands is one of the fastest-growing integrated B2B marketing agencies in the world. We are looking for a high-impact Associate PR Director to help fuel that continued growth. As an agency, we exist to accelerate growth—for our clients, our people and