Associate, Paid Search
Responsibilities
- Develop a strong working relationship with the media sales community, specifically our partners, to become the point person for day to day needs and account maintenance for all active campaigns.
- Perform ongoing health checks including URL audits, keyword audits, search query reports, etc. Flagging issues to Search Manager as they arise.
- Pull data, format reports; Serve as resource in terms of gathering and distributing research around the industry or our clients.
- Work with Search Engine Reps to implement new tactics (placements, ad units) to improve performance of clients’ advertising.
- Maintain detailed files of all pertinent records (latest media plans, performance reports, etc.) relevant to clients’ business with KINESSO.
- Become proficient with 3rd party ad-serving, tracking & analytic systems to be able to accurately input media plan details and launch campaigns - Search Ads 360, Adobe, etc.
- Brainstorming/researching targeting & copy ideas for specific campaigns.
- Use research tools to develop profile of target audience with view into their search/online behaviors.
- Work closely with Media team to understand and track all pertinent campaign information.
- Contribute to the development of campaign assets such as key work and ad copy that aligns to the key campaign strategies.
- Ensure pacing is completed at the proper cadence and any issues are properly flagged; update pacing documents.
Requirements
Ample experience in advertising or interactive media (a plus), internship experience included.
Strong interpersonal skills including clear communication skills and positive attitude.
Strong organizational skills, attention to detail, and accuracy when working with numbers (solid math skills).
Qualifications
Familiar with OneDrive and Microsoft capabilities preferred.
Skills
Ability to manage multiple tasks to completion.
Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
Pay
$50,000 - $50,000
Schedule
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.