Associate, Marketing Strategy (NC)

About the role

Holman is a family-owned, global automotive services organization anchored by our deeply rooted core values and principles that have enabled us to continue Driving What’s Right throughout the last century. Our teams deliver the Holman Experience by treating our customers and each other as we would like to be treated, and creating positive, rewarding relationships all around. The automotive markets Holman serves include fleet management and leasing; vehicle fabrication and upfitting; component manufacturing and productivity solutions; powertrain distribution and logistics services; commercial and personal insurance and risk management; and retail automotive sales as one of the largest privately owned dealership groups in the United States.

Responsibilities

• Support the planning, prioritization, and execution of marketing initiatives, ensuring activities are aligned with business objectives, target outcomes, and measurable performance goals.
• Monitor performance and outcomes, interpret results, and identify opportunities to improve effectiveness.
• Apply insights from data, research, and trends to inform data-driven strategic recommendations.
• Manage and optimize marketing programs, campaigns, or operational workstreams, utilizing performance data and insights to improve effectiveness and business impact.
• Develop and maintain integrated project plans that include milestones, dependencies, success measures, and performance indicators.
• Prepare and deliver performance reporting, dashboards, and business reviews that translate data into actionable insights and recommendations.
• Build strong working relationships to effectively collaborate cross-functionally and support effective execution and