Associate Marketing Manager, Email and Digital Channels

We need to output HTML fragment with sections for headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where posting has real specific content. We must not repeat job title as heading. We must not include Job ID etc. Remove boilerplate. We need to parse the posting. We have sections: - Description (intro) - could be "About the role". The description includes: "Do you want to be part of a dynamic...". That's prose. - Responsibilities: many bullet points. - Preferred Qualifications: list. - Qualifications: list. - About Us: includes Pay Philosophy and benefits description. There's mention of benefits: "We value your hard work... offering you benefits that support your life and well-being. To learn more about our benefit offerings please visit: ..." Not specific benefits listed. There's no explicit benefits list. There's no explicit Pay range (just says typical starting salary range determined by factors... full salary range reflects competitive labor market value...). That's vague, not specific numbers. According to rules: never create Pay/Schedule/Benefits sections unless posting actually states them. It does mention Pay Philosophy but not specific numbers. The rule says: "never emit a heading followed by filler/placeholder text (e.g. 'commensurate with experience', 'not specified', 'N/A', 'varies', 'TBD')". The Pay Philosophy text is vague but not exactly filler? It says typical starting salary range determined by factors... full salary range reflects competitive labor market value... That's still vague, no numbers. Likely considered filler. So we should not include Pay section. Schedule: none. Benefits: only mention "benefits that support your life and well-being" and link. No specific benefits listed. So we should not include Benefits section. Thus we include sections: About the role (description), Responsibilities, Preferred Qualifications, Qualifications. Possibly also "About Us" but that's more about company culture; could be part of About the role? The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. "Requirements" maybe same as Qualifications? We have both Preferred Qualifications and Qualifications. Could combine? But we need to follow headings exactly; we can have both Qualifications and maybe Requirements? The posting has "Preferred Qualifications" and "Qualifications". We could treat "Qualifications" as the main qualifications, and "Preferred Qualifications" as a subsection? But we only allowed headings list; we could include "Qualifications" and maybe "Preferred Qualifications" as a subsection under Qualifications? But we must not invent headings not in list. However we could include "Qualifications" heading and put both sets under it. Or we could include "Preferred Qualifications" as a separate heading if we consider it as "Qualifications"? The list does not include "Preferred Qualifications". But we could still include it as a heading? The instruction: "use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It says e.g., implying those are examples, not exhaustive? It says "Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." Likely they expect only those headings. So we should map content to those headings. Thus: - About the role: intro paragraph(s). - Responsibilities: list. - Requirements: maybe the mandatory qualifications (Qualifications section). We'll put the "Qualifications" list under Requirements. - Qualifications: maybe the preferred qualifications? But we already used Requirements for mandatory. Could also have Qualifications for preferred. But we have both headings; we could put mandatory under Requirements and preferred under Qualifications. That seems logical. - Skills: maybe we could extract skills from responsibilities? But we might not need a separate Skills section if not explicitly listed. The posting does not have a separate "Skills" section; skills are embedded. We could still create a Skills section but would be inventing content? Better to omit if not explicit. Thus we will output:

About the role

... (the description paragraph(s))...

Responsibilities

• ... each responsibility line ...

Requirements

• ... each qualification from Qualifications section ...

Qualifications

• ... each from Preferred Qualifications ...

We must preserve all substantive information; do not invent or summarize away detail. So we need to copy each bullet exactly as in posting, preserving wording. Let's extract the description text: Starting after "Description". The description paragraph(s) up to before "Responsibilities". Let's copy: "Do you want to be part of a dynamic, high-performing marketing team where strategy meets technical execution? Do you thrive at the intersection of digital channel ownership and data-driven insights? If so, we want to hear from you. As Associate Marketing Manager, Email & Digital Channels, you will serve as theprimary owner of our email marketing channel for our Global Risk Solutions North America commercial insurance organization. You will play a key role in driving strategy, managing end-to-end execution, and optimizing performance across our email program. You will partner with marketing managers, creative services, enterprise platform partners, and cross-functional teams to develop and deploy email strategies, campaigns, and digital experiences that align to key business priorities. Beyond email, you will bring your digital fluency to bear across our broader channel mix, including social media, advertising, and web, serving as a knowledgeable resource and backup to ensure seamless execution and business continuity across the team. If you are a strategic thinker, technically skilled executor, and data-informed communicator who excels at moving between big-picture channel strategy and precise, detail-oriented delivery, and you have a genuine passion for email and digital channels and the craft of getting them right, this role is for you." Note there is a typo "theprimary". We'll keep as is. Now Responsibilities: The section starts with "Responsibilities" then bullet points each preceded by bold label? Actually they are like: Email Channel Ownership: Serve as theprimary owner and subject matter expertfor the email marketing channel, managing all aspects of strategy, execution, and optimization Manage end-to-end email execution leveraging email best practices, from planning and coding to testing, deployment, and performance reporting Oversee email calendar and distribution lists to strategically manage message frequency, audience saturation, and prioritization Develop and drive thestrategy for journey buildingwithin Salesforce Marketing Cloud, designing and optimizing journeys that support campaign goals and audience engagement Lead theA/B testing strategyfor email, including test design, analysis, and application of learnings to continuously improve performance across subject lines, content, design, and send parameters Own thehygiene and governance of the SFMC environment, including Data Extension and list management, suppression lists, sender reputation monitoring, and overall platform health Act as the internal point of contact for email platform administration: onboard and guide new users, engage with vendor support to troubleshoot issues, manage processes consistently, and monitor overall usage Partner closely with creative services to develop and maintain email templates and emails within SFMC, ensuring branding consistency, and bring hands-on SFMC build capabilityto support efficient execution and team capacity Proactively identify and implement improvements to email processes, workflows, and governance to drive efficiency and effectiveness Leverage email performance data, industry benchmarks, and audience insights toproactively bring forward recommendationsand anticipate stakeholder questions and concerns Serve as the team'spulse on what's next in email and digital, proactively researching emerging trends, tools, and creative approaches and bringing forward bold, informed recommendations that push our program toward best-in-class Cross-Channel Support & Business Continuity Collaborate closely with channel owners across advertising, social media, and MarTech to build a deep understanding of each channel's strategy, tools, and workflows, serving as a knowledgeable backup and business continuity resource across the broader digital channel mix Support social media and advertising programs as needed, including requesting assets, managing calendars/production trackers, and scheduling, posting, and tagging content Support day-to-day administration of the MarTech portfolio as needed, including web CMS, DAM, video/webinar platforms, and sales enablement tools Reporting & Performance Serve as theemail channel lead for the monthly operating report, compiling and analyzing channel performance data and translating insights into actionable recommendations for marketing partners Collaborate with internal teams to regularly review metrics and insights across individual email sends and the overall email channel, translating findings into actionable optimization opportunities and performance recommendations Ensure email channel strategy and execution isintegrated with and ladders up to broader campaign and marketing objectives, partnering with marketing managers to align on priorities and messaging Collaboration & Stakeholder Management Collaborate withenterprise partnersto manage platform needs, escalate issues, advocate for enhancements, and ensure GRS North America Marketing's interests are represented within the broader SFMC ecosystem Work collaboratively with Marketing Strategy managers and marketing channel colleagues to recommend and help develop integrated campaigns that support business priorities Tailor communications and present recommendations to marketing and cross-functional partners with clarity and a point of view that showcases channel expertise and drives best practice and execution excellence Contribute to the development and improvement of broader team processes and ways of working We need to turn each line into

. Some lines have headings like "Email Channel Ownership:" etc. Should we keep the heading as part of the li text? Probably yes, preserve all substantive information. So each li includes the heading and description. Now Requirements (Qualifications section): The "Qualifications" heading after Preferred Qualifications? Actually the posting shows: Preferred Qualifications ... list ... Qualifications Bachelor`s degree with a concentration in Marketing, Business Administration or Communications preferred or equivalent experience required Minimum 5 years of relevant and progressively more responsible experience within a marketing driven organization Requires advanced knowledge of marketing communications principles and practices Experience working with and/or managing outside agencies Strong oral and written communication skills required Ability to work in a fast-paced environment and work on multiple priorities Strong knowledge of relevant technologies Strong organizational, coordination, project management, and analytical skills Strong presentation skills required Budget management and project management experience preferred Ability to effectively interact with all levels of the organization Proactively seeks to learn and apply new tactics and job skills to enhance current role and improve broader team`s performance Demonstrates understanding of insurance industry, products, services, and trends Actively seeks to expand and integrate marketing knowledge and skills into recommendations, as well as function responsibilities and the connection to the broader organization We'll put these under Requirements. Now Qualifications (Preferred Qualifications) list: Demonstrated experience as achannel owner or primary leadfor external email marketing or a comparable digital channel Strong understanding of responsive email design and programming concepts Working knowledge of HTML & CSS requiredfor email coding and troubleshooting Hands-on Salesforce Marketing Cloud experience required in anexternal marketing context including building and managing journeys, executing A/B testing strategies, managing data extensions, and owning platform administration and governance. Demonstrated ability toanalyze channel performance data, draw insights, and translate findings into actionable recommendations Identifies opportunities to participate in education, development, growth, and exposure to build general marketing knowledge and email / digital channel excellence Enthusiastic and self-motivated with a desire to learn new tools and technologies Note there are some missing spaces (achannel, theprimary, etc). We'll keep as is. Now we need to output HTML fragment only, no extra text. Let's craft. Be careful to escape any HTML special characters? The text includes apostrophes, etc. It's fine. We'll produce:

About the role

Do you want to be part of a dynamic, high-performing marketing team where strategy meets technical execution? Do you thrive at the intersection of digital channel ownership and data-driven insights? If so, we want to hear from you. As Associate Marketing Manager, Email &