Associate Field Medical Marketing Director
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Use - for any list of duties/requirements/benefits, and
for prose. Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short
or drop it. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. IMPORTANT: include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. Prefer a few substantive sections over many thin ones. Output ONLY the HTML fragment — no /, no markdown code fences.
We need to parse the posting and decide which sections to include.
The posting includes:
- About Soleno Therapeutics Inc (company description). This could be "About the role"? Actually "About the role" is a heading for description of the role. The posting includes "Summary Of Job (brief Description)" which is a brief description of the role. That could be used as "About the role". So we can put that content under
About the role
with a .
- Responsibilities: The posting includes many bullet-like paragraphs describing essential functions: Brand Strategy, Marketing Initiatives, Campaigns, and Investments, KOL Engagement, Patient Engagement, Medical Marketing, Field Alignment, Compliance. These are responsibilities. So we can create a
Responsibilities
with a - for each major responsibility.
- Requirements / Qualifications: The posting includes "Knowledge And Qualifications" with sub-sections: Common Knowledge and Skills, Job-Specific Knowledge And Qualifications, Education & Experience, Travel 50% or more, Salary Range. So we can have sections: Requirements (maybe combine Knowledge and Qualifications). But we have separate headings allowed: Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to decide which to use.
We have "Knowledge And Qualifications" which includes both knowledge/skills and qualifications. Could split into "Qualifications" (education & experience) and "Skills" (common knowledge and skills, job-specific knowledge). Also we have Pay (salary range). Travel could be under Schedule? Travel 50% or more is not schedule but maybe under "Schedule"? Actually schedule refers to work schedule (full-time, part-time, shift). Travel is not schedule but could be considered under "Schedule"? The instruction says only create Pay/Schedule/Benefits sections if posting actually states them. Travel is not schedule; but we could treat Travel as part of "Schedule"? Not sure. Better to not create a Schedule section unless there is explicit schedule info (like full-time, remote, etc). There's no explicit schedule besides travel. So we may omit Schedule.
Benefits: Not mentioned. So omit Benefits.
Pay: Salary range is given: $173,000-$222,000. So we need a Pay section.
Thus sections: About the role, Responsibilities, Qualifications (education & experience), Skills (knowledge and skills), Pay.
We could also combine Qualifications and Skills into one "Requirements" section but we have separate headings allowed. The instruction: "Prefer a few substantive sections over many thin ones." So maybe better to have fewer sections: About the role, Responsibilities, Qualifications (including education, experience, skills), Pay. That's 4 sections.
But we need to follow the heading list: they gave examples but not mandatory to use exactly those; we can use any of those headings. Using "Qualifications" for education+experience+skills is okay.
Let's extract content.
About the role: from "Summary Of Job (brief Description)" paragraph: "A key member of the VYKAT XR Field Medical Marketing / Stakeholder Engagement team within the broader Marketing team. Acts as the primary Marketing point of contact for field intelligence through gathering valuable insights from Key Opinion Leaders (KOLs), important customers and Prader-Willi syndrome community members to help shape and inform marketing strategies."
We'll put that as a
.
Responsibilities: list each bullet.
We need to extract responsibilities from the "Essential Functions" section and subsequent headings.
Let's parse:
Essential Functions (list):
- Brand Strategy Partners actively in brand planning and strategic development across HCP, Patient, and Medical Marketing initiatives as applicable
- Partners with Marketing leadership to transform field insights and real-world feedback into data-driven program enhancements, optimizing campaign effectiveness and strategic investments to maximize market impact
- Manages Advisory Board execution end-to-end, including leading participant recruitment to match Needs Assessments, facilitating sessions, and compiling and reporting key insights
- Ensures peer-to-peer/patient ambassador program success within assigned audience, specialty, and sales regions, including identifying and selecting and/or approving appropriate speakers, ensuring speaker readiness and providing coaching, coordinating events with agency partners, tracking and reporting program insights, and implementing feedback-based improvements
- Conducts field-based market research to generate insights that inform and/or validate brand strategy
Then "Marketing Initiatives, Campaigns, and Investments":
- Manages assigned marketing campaigns and programs, functioning as a core member of the internal Marketing team to oversee projects from concept to execution, including agency partner relationships and deliverables, as well as guiding materials through the promotional review process
- Acts as Marketing liaison to aligned sales teams, providing education on new and existing brand programs
Then "KOL Engagement":
- Develops regional business engagement plans to drive brand growth and differentiation
- Manage relationships with an assigned list of healthcare professionals (HCPs), including ongoing engagements, insight and sentiment gathering, and network development
- Identifies and engages with emerging KOLs for potential brand partnerships by utilizing available data sources such as QPharma, congress registration lists, and field insights
- Secures KOL participation for congress events and other programs
- Provides detailed reports on KOL engagements to Marketing and Sales leadership through established reporting methods, synthesizes insights into recommendations, conducts and/or participates in trend and sentiment analysis, and shares insights with the Commercial Analytics team for incorporation into other insight-generation activities
- Develops and executes regional insight gathering
Then "Patient Engagement":
- Develop engagement plans to drive brand growth and differentiation
- Responsible for Patient Ambassador and Influencer programs including strategic execution, operations, agency management, contracting, needs assessment and content creation and management, event execution, and additional tasks as needed
- Manage relationships with patients and caregivers, including ongoing engagements, insight and sentiment gathering, and network development
- Identifies and engages with patients and caregivers for potential brand partnerships by utilizing available data sources such as opt-in lists, congress registration lists, and advocacy partnerships and field insights
- Secures patient ambassador participation for events and other programs
- Provides detailed reports on patient and caregiver engagements to commercial leadership through established reporting methods, synthesizes insights into recommendations, conducts and/or participates in trend and sentiment analysis, and shares insights with the Commercial Analytics team for incorporation into other insight-generation activities
- Develops and executes insight gathering
Then "Medical Marketing":
- Overall responsibility for Speaker Bureau and/or Patient Ambassador/Influencers, including speaker nomination, selection, contracting, annual speaker training, speaker utilization, and ongoing speaker coaching
- Manages strategic Medical Marketing initiatives through all project phases, including ideation, development, approval, execution, optimization, and evolution
- Owns and leads development of all content for peer-to-peer programs, product theaters, patient/caregiver programs, speaker and field training, and program promotional materials such as flyers, rep-triggered emails (RTEs), and invitations
Then "Field Alignment":
- Partners with regional field teams (Sales, Medical, and Market Access) to ensure consistent implementation of brand strategy
- Follows and helps to evolve Field Playbook guidelines based on real-world experience and best practices, working closely with the Director to optimize processes and procedures
Then "Compliance":
- Works collaboratively with Legal and Compliance to model Neurocrine values and ensure adherence to all applicable guidelines and requirements
We need to turn each of these bullet points into
- . Some are long sentences; we can keep them as is.
Now Qualifications/Skills: from "Knowledge And Qualifications" section.
Common Knowledge and Skills: list of bullet-like sentences:
- Demonstrates thought leadership through technical/business expertise, effectively solving complex problems and executing cross-functional initiatives
- Applies in-depth knowledge of own area of expertise to solve problems
- Leverages an understanding of departmental inter-connections to support business objectives and mentor colleagues on organizational impact
- Emerging as an internal thought leader with technical and/or business expertise
- Applies expertise to manage critical projects and/or relationships
- Integrates analysis of business objectives and strategic direction to resolve problems and recommend solutions
- Has input into short-term strategy and may be involved in long-term strategy on a functional level
- Strong communications, problem-solving, analytical thinking, influencing skills.
Job-Specific Knowledge And Qualifications:
- Strong communicator and skilled diplomat in all venues, including the ability to effectively combine scientific knowledge and communication skills (strong clinical acumen)
- Strong understanding of legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues
- Track record of building strong cross-functional relationships with medical, legal, regulatory, advocacy, compliance, marketing, and corporate communications colleagues
- Demonstrated capabilities in the areas of strategic thinking, initiative, problem solving, and creativity with experience effectively applying those skills to product positioning and messaging
- Able to maintain a consistent focus in an ever-changing environment, ensuring strategic alignment for commercial success
- Consistently demonstrates enthusiasm, confidence, and the ability to work on multiple tasks simultaneously, as well as prioritizes effectively to meet individual, team, and company goals.
Education & Experience:
- Bachelor’s degree (BS/BA) in Marketing, Business, Health Policy, Science, or a related field + 10+ years of relevant pharmaceutical/biotech marketing and sales experience preferred OR Master’s degree in a relevant field + 8+ years of similar experience preferred
Travel 50% or more
Salary Range: $173,000-$222,000 (Actual salary at the time of hire may vary and may be above or below the range based on various factors, including, but not limited to, the candidate’s relevant qualifications, skills, and experience, as well as the location where this position may be filled.)
We need to include Pay section with salary range. The note about actual salary may vary is part of the posting; we should preserve that info. So we can put that as a
under Pay.
Travel: Not a section we have heading for; we could fold into Qualifications as a note. Since we are not making a Schedule section, we can include travel info within Qualifications
or
- . Probably better to include as a
- under Qualifications (or under a separate "Travel" but not allowed). We'll add a
- under Qualifications: "Travel requirement: 50% or more."
Now we need to avoid boilerplate: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The posting didn't have obvious boilerplate besides maybe the "About Soleno Therapeutics Inc" which is company description; we might keep that as part of About the role? Actually we already used Summary Of Job for About the role. The company description could be considered "About the company" but not required. The instruction says do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as head
for prose. Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short
or drop it. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. IMPORTANT: include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. Prefer a few substantive sections over many thin ones. Output ONLY the HTML fragment — no /, no markdown code fences. We need to parse the posting and decide which sections to include. The posting includes: - About Soleno Therapeutics Inc (company description). This could be "About the role"? Actually "About the role" is a heading for description of the role. The posting includes "Summary Of Job (brief Description)" which is a brief description of the role. That could be used as "About the role". So we can put that content under
About the role
with a. - Responsibilities: The posting includes many bullet-like paragraphs describing essential functions: Brand Strategy, Marketing Initiatives, Campaigns, and Investments, KOL Engagement, Patient Engagement, Medical Marketing, Field Alignment, Compliance. These are responsibilities. So we can create a
Responsibilities
with a- for each major responsibility.
- Requirements / Qualifications: The posting includes "Knowledge And Qualifications" with sub-sections: Common Knowledge and Skills, Job-Specific Knowledge And Qualifications, Education & Experience, Travel 50% or more, Salary Range. So we can have sections: Requirements (maybe combine Knowledge and Qualifications). But we have separate headings allowed: Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to decide which to use.
We have "Knowledge And Qualifications" which includes both knowledge/skills and qualifications. Could split into "Qualifications" (education & experience) and "Skills" (common knowledge and skills, job-specific knowledge). Also we have Pay (salary range). Travel could be under Schedule? Travel 50% or more is not schedule but maybe under "Schedule"? Actually schedule refers to work schedule (full-time, part-time, shift). Travel is not schedule but could be considered under "Schedule"? The instruction says only create Pay/Schedule/Benefits sections if posting actually states them. Travel is not schedule; but we could treat Travel as part of "Schedule"? Not sure. Better to not create a Schedule section unless there is explicit schedule info (like full-time, remote, etc). There's no explicit schedule besides travel. So we may omit Schedule.
Benefits: Not mentioned. So omit Benefits.
Pay: Salary range is given: $173,000-$222,000. So we need a Pay section.
Thus sections: About the role, Responsibilities, Qualifications (education & experience), Skills (knowledge and skills), Pay.
We could also combine Qualifications and Skills into one "Requirements" section but we have separate headings allowed. The instruction: "Prefer a few substantive sections over many thin ones." So maybe better to have fewer sections: About the role, Responsibilities, Qualifications (including education, experience, skills), Pay. That's 4 sections.
But we need to follow the heading list: they gave examples but not mandatory to use exactly those; we can use any of those headings. Using "Qualifications" for education+experience+skills is okay.
Let's extract content.
About the role: from "Summary Of Job (brief Description)" paragraph: "A key member of the VYKAT XR Field Medical Marketing / Stakeholder Engagement team within the broader Marketing team. Acts as the primary Marketing point of contact for field intelligence through gathering valuable insights from Key Opinion Leaders (KOLs), important customers and Prader-Willi syndrome community members to help shape and inform marketing strategies."
We'll put that as a
. Responsibilities: list each bullet. We need to extract responsibilities from the "Essential Functions" section and subsequent headings. Let's parse: Essential Functions (list): - Brand Strategy Partners actively in brand planning and strategic development across HCP, Patient, and Medical Marketing initiatives as applicable - Partners with Marketing leadership to transform field insights and real-world feedback into data-driven program enhancements, optimizing campaign effectiveness and strategic investments to maximize market impact - Manages Advisory Board execution end-to-end, including leading participant recruitment to match Needs Assessments, facilitating sessions, and compiling and reporting key insights - Ensures peer-to-peer/patient ambassador program success within assigned audience, specialty, and sales regions, including identifying and selecting and/or approving appropriate speakers, ensuring speaker readiness and providing coaching, coordinating events with agency partners, tracking and reporting program insights, and implementing feedback-based improvements - Conducts field-based market research to generate insights that inform and/or validate brand strategy Then "Marketing Initiatives, Campaigns, and Investments": - Manages assigned marketing campaigns and programs, functioning as a core member of the internal Marketing team to oversee projects from concept to execution, including agency partner relationships and deliverables, as well as guiding materials through the promotional review process - Acts as Marketing liaison to aligned sales teams, providing education on new and existing brand programs Then "KOL Engagement": - Develops regional business engagement plans to drive brand growth and differentiation - Manage relationships with an assigned list of healthcare professionals (HCPs), including ongoing engagements, insight and sentiment gathering, and network development - Identifies and engages with emerging KOLs for potential brand partnerships by utilizing available data sources such as QPharma, congress registration lists, and field insights - Secures KOL participation for congress events and other programs - Provides detailed reports on KOL engagements to Marketing and Sales leadership through established reporting methods, synthesizes insights into recommendations, conducts and/or participates in trend and sentiment analysis, and shares insights with the Commercial Analytics team for incorporation into other insight-generation activities - Develops and executes regional insight gathering Then "Patient Engagement": - Develop engagement plans to drive brand growth and differentiation - Responsible for Patient Ambassador and Influencer programs including strategic execution, operations, agency management, contracting, needs assessment and content creation and management, event execution, and additional tasks as needed - Manage relationships with patients and caregivers, including ongoing engagements, insight and sentiment gathering, and network development - Identifies and engages with patients and caregivers for potential brand partnerships by utilizing available data sources such as opt-in lists, congress registration lists, and advocacy partnerships and field insights - Secures patient ambassador participation for events and other programs - Provides detailed reports on patient and caregiver engagements to commercial leadership through established reporting methods, synthesizes insights into recommendations, conducts and/or participates in trend and sentiment analysis, and shares insights with the Commercial Analytics team for incorporation into other insight-generation activities - Develops and executes insight gathering Then "Medical Marketing": - Overall responsibility for Speaker Bureau and/or Patient Ambassador/Influencers, including speaker nomination, selection, contracting, annual speaker training, speaker utilization, and ongoing speaker coaching - Manages strategic Medical Marketing initiatives through all project phases, including ideation, development, approval, execution, optimization, and evolution - Owns and leads development of all content for peer-to-peer programs, product theaters, patient/caregiver programs, speaker and field training, and program promotional materials such as flyers, rep-triggered emails (RTEs), and invitations Then "Field Alignment": - Partners with regional field teams (Sales, Medical, and Market Access) to ensure consistent implementation of brand strategy - Follows and helps to evolve Field Playbook guidelines based on real-world experience and best practices, working closely with the Director to optimize processes and procedures Then "Compliance": - Works collaboratively with Legal and Compliance to model Neurocrine values and ensure adherence to all applicable guidelines and requirements We need to turn each of these bullet points into
- . Some are long sentences; we can keep them as is.
Now Qualifications/Skills: from "Knowledge And Qualifications" section.
Common Knowledge and Skills: list of bullet-like sentences:
- Demonstrates thought leadership through technical/business expertise, effectively solving complex problems and executing cross-functional initiatives
- Applies in-depth knowledge of own area of expertise to solve problems
- Leverages an understanding of departmental inter-connections to support business objectives and mentor colleagues on organizational impact
- Emerging as an internal thought leader with technical and/or business expertise
- Applies expertise to manage critical projects and/or relationships
- Integrates analysis of business objectives and strategic direction to resolve problems and recommend solutions
- Has input into short-term strategy and may be involved in long-term strategy on a functional level
- Strong communications, problem-solving, analytical thinking, influencing skills.
Job-Specific Knowledge And Qualifications:
- Strong communicator and skilled diplomat in all venues, including the ability to effectively combine scientific knowledge and communication skills (strong clinical acumen)
- Strong understanding of legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues
- Track record of building strong cross-functional relationships with medical, legal, regulatory, advocacy, compliance, marketing, and corporate communications colleagues
- Demonstrated capabilities in the areas of strategic thinking, initiative, problem solving, and creativity with experience effectively applying those skills to product positioning and messaging
- Able to maintain a consistent focus in an ever-changing environment, ensuring strategic alignment for commercial success
- Consistently demonstrates enthusiasm, confidence, and the ability to work on multiple tasks simultaneously, as well as prioritizes effectively to meet individual, team, and company goals.
Education & Experience:
- Bachelor’s degree (BS/BA) in Marketing, Business, Health Policy, Science, or a related field + 10+ years of relevant pharmaceutical/biotech marketing and sales experience preferred OR Master’s degree in a relevant field + 8+ years of similar experience preferred
Travel 50% or more
Salary Range: $173,000-$222,000 (Actual salary at the time of hire may vary and may be above or below the range based on various factors, including, but not limited to, the candidate’s relevant qualifications, skills, and experience, as well as the location where this position may be filled.)
We need to include Pay section with salary range. The note about actual salary may vary is part of the posting; we should preserve that info. So we can put that as a
under Pay. Travel: Not a section we have heading for; we could fold into Qualifications as a note. Since we are not making a Schedule section, we can include travel info within Qualifications
or
- . Probably better to include as a
- under Qualifications (or under a separate "Travel" but not allowed). We'll add a
- under Qualifications: "Travel requirement: 50% or more." Now we need to avoid boilerplate: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The posting didn't have obvious boilerplate besides maybe the "About Soleno Therapeutics Inc" which is company description; we might keep that as part of About the role? Actually we already used Summary Of Job for About the role. The company description could be considered "About the company" but not required. The instruction says do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as head