Associate Director, US Pharma Payer Marketing, Enlicitide

About the role

The Associate Director, US Pharma Payer Marketing, Enlicitide, will play a critical role in supporting the successful launch of Enlicitide. This role will collaborate across functions including Brand Marketing, Integrated Account Management, Outcomes Research, Medical, Global Market Access (GMAx), DHH, and Policy to focus on ensuring strong payer access, clear value communication, and alignment across teams.

Responsibilities

• Leverage market and customer insights to shape market access strategies
• Develop payer customer segment strategies and promotional campaigns
• Identify opportunities and support appropriate pull-through activities and payer related solutions for field sales and account management teams
• Monitor payer feedback and market dynamics to inform tactical adjustments to strategy
• Provide US payer input into Brand Marketing, Global Market Access Teams, new product planning, Integrated Account Management, Legal, Compliance, and Finance
• Achieve US payer input into value evidence strategies; strong coordination with Outcomes Research / V&I (Value & Implementation Team)
• Support US Finance in development of segment level forecasts in support of brand forecast

Requirements

• Minimum of 6 years combined payer marketing, pricing/market access strategy, marketing/sales leadership, or account management, in the pharmaceutical or biotech industry; OR 7-8 years of experience in consulting in the healthcare industry with direct payer marketing and pricing strategy experience for supporting a product launch
• Demonstrated understanding of the mechanics and economics of the healthcare ecosystem, including influences across various payer segments
• Demonstrated understanding of US healthcare trends and policy issues and their potential impact upon our company's business opportunities
• Strong knowledge of marketing principles and activating market research insights
• Ability to translate market trends and customer needs into customer resources or tactics
• Ability to learn quickly and to assess a variety of scenarios, strategically and operationally
• Demonstrated strategic thinking, problem solving, analytical critical thinking
• Excellent leadership and communication skills
• Strong collaboration, project management and organizational skills; ability to prioritize activities and manage multiple tasks within deadlines

Preferred Skills

• Experience developing market access and pricing / contracting strategies for pipeline products
• Demonstrated experience launching a product
• Experience navigating promotional review committees or processes
• Consulting/Stakeholder Management experience in cross-functional capacity OR previous experience within a managed care organization