Associate Director, Product Management, IQVIA Digital
IQVIA · Durham, NC · 2 wk ago
RemoteRemoteMarketing$88k–$246k/yrFull-time
Key Responsibilities
- Team Leadership
- Develop and coach Product Owners, each owning a distinct set of features within AIMXR.
- Establish clear goals, operating rhythms, and delivery standards for the PO team (definition of ready/done, acceptance criteria, discovery cadences).
- Ensure consistency in requirements quality, backlog hygiene, and release readiness across feature areas.
- Promote a culture of customer empathy, measurable outcomes, and continuous improvement.
- Strategy Implementation & Planning
- Partner with Product Managers to understand market problems, target segments, and outcome goals; convert PM-defined strategy into executable product plans (epics, features, releases).
- Contribute actionable input during planning (risks, dependencies, sequencing) while keeping alignment with PM-owned strategy and prioritization.
- Translate business objectives into clear success metrics and acceptance criteria for delivery teams.
- Roadmap & Backlog Ownership
- Own near- and mid-term roadmaps for assigned AIMXR components; maintain transparent views of scope, dependencies, and release timing.
- Lead backlog refinement, story mapping, and estimation with engineering; ensure stories are testable, valuable, and trace to outcomes.
- Make day-to-day tradeoffs on scope and sequencing to protect delivery dates and quality, escalating strategic reprioritization decisions to PMs as appropriate.
- Cross-Functional Delivery
- Partner with engineering, data science, and architecture to shepherd features from discovery through GA; clarify requirements, edge cases, and non-functional needs.
- Coordinate with privacy/governance partners to incorporate compliance requirements into definitions of done.
- Align with documentation, enablement, and GTM teams to ensure feature readiness (release notes, guides, training materials, and internal demos).
- Customer & Stakeholder Engagement
- Serve as a senior product point-of-contact for internal stakeholders and select client conversations to explain capability behavior, roadmap intent, and release plans.
- Collect feedback from users, delivery, and support teams; synthesize into user stories and backlog updates.
- Validate outcomes post-launch via telemetry and customer feedback, and feed learnings back into PM-owned strategy discussions.
- Measurement & Continuous Improvement
- Define and track feature-level KPIs (adoption, utilization, performance, quality).
- Run lightweight experiments and A/B validations where applicable; socialize results and next steps.
- Improve team flow (lead time, throughput, predictability) and strengthen discovery/delivery practices across your PO team.
- To be eligible for this position, you must reside in the same country where the job is located.
- Bachelor’s degree required.
- US Remote with approximately 10% travel required.
- Experience working with enterprise life sciences and pharmaceutical customers or regulated data products.
- 7+ years’ experience as a Product Owner/Senior PO (or equivalent PM role) delivering software/data products at scale with demonstrated success managing and developing Product Owners or similar IC product roles.
- Strong backlog management, story writing, and acceptance-criteria discipline; expert in agile/lean delivery practices.
- Product marketing experience, preferably in AdTech, MarTech, or digital marketing solutions, with exposure to healthcare/life sciences marketing.
- Proven ability to partner with PMs: executing against strategy, flagging risks, and translating outcomes into releasable increments.
- Excellent communication and facilitation skills across engineering, data, UX, privacy, and customer-facing teams.
- Experience with audience segmentation and targeting products, behavioral data, or digital engagement signals, AI/ML, or predictive modeling (practical application vs theory).
- Experience with large-scale data/analytics platforms, identity resolution, or contextual intelligence.
- CSPO / CSPM certification for agile/scrum, preferred.
- Familiarity with cloud data stacks (e.g., AWS, Snowflake) and data governance/privacy considerations.