Associate Director, Product Management

Basic Function

The Associate Director, Product Management for Tax & Accounting, Professional division plays a key role in driving growth and innovation. This role is responsible for shaping and executing product strategy, driving market analysis, and go-to-market initiatives for the Tax and Accounting CCH brand. This role drives successful delivery and ongoing improvement of products and services, development, launch, and lifecycle management, collaborating across functions to maximize customer value, competitive differentiation, and profitable growth. This role is pivotal in defining the long-term vision and roadmap for the product portfolio, ensuring alignment with business objectives and customer needs.

Essential Duties And Responsibilities

• Develop and execute product strategies and roadmaps aligned with business goals and market opportunities.
• Prioritize resources across product development, technical debt, partnerships, and M&A integration.
• Create product plans that support divisional growth and ensure strong product-market fit.
• Build business cases for new products, enhancements, and bundles.
• Evaluate and optimize the product portfolio to maximize customer value, competitive differentiation, and ROI.
• Recommend product lifecycle actions (invest, enhance, retire) based on performance and market dynamics.
• Lead cross-functional efforts in market research, data analysis, and customer insight gathering.
• Integrate user feedback into product decisions and ensure deep understanding of value drivers across the team.
• Apply market and competitor insights to shape roadmap priorities and go-to-market strategies.
• Champion innovation and identify high-impact opportunities, including AI-enabled capabilities.
• Partner with Innovation and Development teams to apply Lean product principles and drive continuous improvement.
• Own GTM strategy, product launches, and post-launch performance across Sales, Marketing, Technology, and Operations.
• Ensure product positioning and branding align with market segmentation and value propositions.
• Develop sales enablement strategies and collaborate with Sales leadership to drive adoption and revenue.
• Create and refine pricing strategies, bundles, and models in partnership with Growth Enablement.
• Test and implement pricing changes and manage ongoing pricing execution.
• Mentor and coach product managers to elevate product management excellence.
• Drive cross-functional collaboration and ensure adherence to best-practice product processes.
• Continuously assess and improve the product development lifecycle and operational efficiency.

Job Qualifications

• Education: Bachelor’s degree required; MBA or advanced degree preferred or equivalent.
• Experience: Minimum of 8-10 years of experience in product management, product development, or a related field, with successful experience at enterprise software business strongly preferred, with 2-3 years of product team management experience.
• Other Knowledge, Skills, Abilities or Certifications: Proven track record of leading successful product/service offering launches, strong analytical and problem-solving skills, with the ability to think strategically and creatively, strong financial and commercial acumen, excellent communication and interpersonal skills, with the ability to influence and build relationships at all levels of the organization, demonstrated ability to lead and coordinate cross-functional teams in a fast-paced, dynamic environment, ability to travel as needed (estimate up to 20%).