Associate Director, Product Management

About the role

Novartis is on a mission to transform medicine and improve lives worldwide. As a global leader in healthcare, we leverage advanced technology and data to deliver patient‑centric solutions, enhance customer engagement, and drive innovation. The US CRM organization sits within Strategy, Platforms & Transformation (SPT) – AI & Platform Products and plays a crucial role in driving the transformation to a next‑generation Customer360 operating model. Partnering closely with the Director, PO Audience Activation & Marketing Intelligence, the Associate Director, Audience Activation Product Manager supports the strategy, development, and delivery of priority capabilities, particularly from a data activation & enablement perspective, across the US CRM ecosystem.

Responsibilities

• Own and deliver a defined product area: lead end‑to‑end delivery of assigned data‑centric capabilities, such as platform & data integrations, data ingestion, transformation, and unified customer profile management, and enabling CRM capabilities & workflows, from discovery through release, hypercare, enhancements, and ongoing maintenance.
• Drive prioritization: continuously prioritize and de‑prioritize backlog items with the Director based on platform capacity, strategic alignment, and cross‑functional trade‑offs, and communicate decisions to stakeholders.
• Lead and manage the scrum team: lead a dedicated scrum team through sprint ceremonies, backlog grooming, and capacity planning; remove blockers, manage dependencies, and protect team velocity and morale.