Associate Director, Paid Social

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

This role at Starcom will serve as a member of Publicis Groupe's strategic internal agency, Constellation. Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.

About the role

The Associate Director, Investment position supports the planning for all major digital channels including: Paid Social, Programmatic, Paid Search, and Digital Direct for a global electronics media account with Constellation. This role works with a myriad of cross-functional disciplines (Investment, Strategy, Performance Analytics), and other teams to support and achieve the client's business objectives. This role will help oversee the total execution of media campaigns from investment strategy through activation and assist in reporting deliverables. This person is focused on how media strategy translates investment strategy to deliver on campaign goals. This role continually evaluates and improves upon media processes and opportunities and is a partner to the Client Service and Project Management functions to support internal and client-facing discussions.

Responsibilities

• Oversee the coordination and execution of media, creative, ad ops, and data to deliver complex, large-scale media campaigns.
• Work with Director to review client deliverables for quality, ensuring that recommendations and work product are accurate and on strategy.
• Exhibit strong brand and direct response expertise.
• Lead the execution of media plans; provide analysis when necessary; help interpret campaign results and analysis.
• Ultimate responsibility for delivering the highest quality, flawlessly executed campaigns.
• Support media strategy development and associated measurement and ad ops plans.
• Support in the delivery of media tacticals and POVs, coordinating with necessary teams to account for all relevant inputs, as well as oversee the translation of the investment strategy across activations.
• Serve as primary day-to-day internal contact for operational elements of campaigns.
• Work with project management and client service to support internal investment teams and deliver on client requests.

Requirements

• 7-9 years of cross-channel media management experience is required.
• Digital media agency experience is preferred.
• Strong analytical thinking skills.
• Excellent communication and writing skills.
• Strong project and time management skills.
• Strong desire to contribute to a team.
• Strong proficiency in Microsoft Office solutions, specifically Excel and Microsoft PPT.

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more.
• Monetary assistance and support for Adoption, Surrogacy, and Fertility.
• Monetary assistance and support for pet adoption.
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance.
• Tuition Assistance.
• Paid time off that includes Flexible Time off, Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more.
• Matching Gifts programs.
• Flexible working arrangements.
• 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility).
• Business Resource Groups that support multiple affinities and alliances.

The benefits offerings listed are available to eligible U.S.-based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation and parking benefits, legal benefits, pet insurance, and auto and home insurance.

Pay

Compensation Range: USD $97,375.00 - USD $139,965.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.