Associate Director of Admissions
About the role
The Associate Director of Admissions serves as a key leadership role within Molloy University’s Office of Admissions, with primary responsibility for undergraduate first-year and transfer student recruitment and enrollment communications strategy. This individual leads the design and execution of multi-channel, Slate-driven communication plans that leverage email, text, phone, print, and AI-assisted recruitment tools to engage prospective students at every stage of the enrollment funnel. The Associate Director serves as the team’s lead communications architect, supervising and mentoring admissions staff while fostering a collaborative, growth-oriented culture. This position requires a confident and creative enrollment professional who combines data-informed decision-making with a passion for building authentic relationships with students, families, and school counselors.
Responsibilities
- Enrollment Communications Strategy & Execution – Lead the design, development, and execution of Molloy’s multi-channel admissions communication plan using Slate CRM. This includes building and managing email campaigns, text message workflows, AI recruiter interactions, phone outreach, and print communications targeted at prospective students across all stages of the enrollment funnel. Serve as the office’s primary expert in Slate communication tools, ensuring communications are timely, personalized, and aligned with enrollment goals.
- Application Review & Admissions Counseling – Evaluate and process first-year undergraduate applications. Serve as a senior resource for application processing questions from admissions counselors and the operations team. Counsel prospective students and families through in-person appointments, phone calls, and email with a focus on yield conversion.
- Team Leadership, Training & Development – Supervise, mentor, and develop the admissions team, including counselors, assistant directors, and operations staff. Lead onboarding and implement a comprehensive training program that builds team capacity in Slate communications, AI recruiter tools, recruitment best practices, and customer service. Foster a culture of collaboration, accountability, and professional growth.
- Undergraduate Recruitment & Travel – Attend and represent Molloy at undergraduate recruitment events, on-site evaluation days, high school visits, and college fairs during the fall and spring travel seasons. Conduct information sessions and build relationships with secondary school counselors. Travel is required.
- On-Campus Enrollment Events + Academic Liaison – Plan and execute high-quality on-campus recruitment events including Open Houses, Accepted Students Days, Counselor Breakfasts, and campus visit experiences. Provide