Associate Director, Neuroscience Above Brand Analytics

AbbVie’s mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas including immunology, oncology, and neuroscience—and products and services in our Allergan Aesthetics portfolio.

About the role

The Associate Director, Neuroscience Above Brand Analytics is responsible for helping internal partners and stakeholders make informed strategic and operational decisions. This role leads Global Marketing Analytics and Business Insights to develop actionable recommendations for neuroscience franchises based on market insights that address key business needs and objectives.

Responsibilities

• Serve as the APEX Above Brand Analytics lead supporting Neuroscience franchises, covering multiple disease states and assets including Psych, Migraine, and Parkinson’s Diseases.
• Become a trusted partner to Brand Leadership, guiding brand strategy and advising on key initiatives based on knowledge of the business and market through data and analytics capabilities.
• Advance the “Future Fit” APEX Neuroscience Above Brand Analytics vision—impact-, speed-scale-, and product-focused—aligned to key organizational priorities and pain points by reducing duplicative data purchases and ensuring robust infrastructure for reporting, targeting, and measurement while elevating rigor, speed, and agility.
• Enable and demonstrate leadership on cross-functional business teams for on-market products and pipeline assets to make better and more rapid business decisions by framing and prioritizing critical brand questions.
• Develop and maintain working relationships with APEX cross-functional teams, US and Key Affiliate contacts to co-create and execute plans, eliminate redundancies, and ensure consistency in market understanding.
• Proactively identify analytics opportunities to ensure decision-making is based on the most current, objective, and comprehensive insights.
• Lead and participate in initiatives to improve APEX data and analytics capabilities.
• Ensure all APEX activities are conducted on time, within budget, and in accordance with financial and ethical compliance guidelines.
• Advance brand readiness and data/technology readiness across the neuro portfolio; improve interplay between pipeline and on-market analytics to deliver best-in-class pipeline success and launch readiness; harmonize on-market franchises’ data, reporting, forecasting, targeting, and measurement.
• Deliver closed-loop omnichannel HCP targeting, reporting, and measurement.
• Build fit-for-purpose patient analytics at scale and speed—spanning exploratory new-market assessment and standardized on-market market structure, patient flow, sizing, in-play, and forecasting.
• Enable real-time portfolio optimization through fit-for-purpose weekly, monthly, quarterly, and bi-annual marketing measurement, simulation, and sub-national optimization solutions at scale.
• Champion AI-powered data and reporting operations, including agentic anomaly detection, database management and reporting, above-brand communication, harmonization, and automation.

Qualifications

• BA or BS degree required; advanced degree (e.g., MBA, MA, or MS) preferred. Degree concentration in marketing research, marketing, or social sciences.
• Neuroscience experience preferred; statistical knowledge is a must.
• Minimum of 10 years of experience (or 8 years with a PhD or Master’s) in a marketing analytics function or relevant experience in quantitative analysis of sales and marketing information, including use in developing business plans and strategies.
• Strong working knowledge of key data sources and analytics approaches to gaining insights at the global and country level.
• Experience developing and executing global analytics and research plans; analyzing and drawing insights from quantitative and secondary data sets.
• Excellent strategic thinking, thought leadership, and storytelling capabilities.
• Strong analytical reasoning abilities, intellectual curiosity, business acumen, and creativity in problem-solving; experience with current Analytics/Machine Learning methods.
• Advanced experience with 3rd party pharmaceutical data sources like IQVIA/SHS Sales Data (APLD, DDD, Xponent, NSP, NPA), and Specialty pharmacy data.
• Ability to interact effectively with and present to (verbally and in writing) all levels of the organization.
• Ability to be agile and nimble in changing business conditions; strong collaboration and teamwork across functional groups to contribute to a productive work culture.
• Lead strategically and create trust and respect within the department.

Benefits

• Comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance, and 401(k) for eligible employees.
• Eligibility to participate in long-term incentive programs.