Associate Director, Market Development (AZ)
About the Role
As Associate Director, you will advance the goals of U.S. Green Building Council’s (USGBC) U.S. Market Transformation & Development team. You will take primary responsibility for market engagement and product adoption across USGBC products in Arizona while supporting associated markets in the Mountain region. This role involves driving key initiatives such as community programming, market development campaigns, stakeholder and client engagement, and volunteer management, aligned with USGBC’s mission and strategic goals. You will represent the organization in local markets, cultivating relationships with members, volunteers, partners, and stakeholders. You will report to the Regional Director, Mountain, and collaborate with teams like Marketing, Membership, and Product Development, as well as industry organizations and local leaders to increase membership, sponsorship, and product adoption.
Your primary market territory will be Arizona, with a supporting role in other communities in the Mountain Region as directed.
Responsibilities
- Engage members, volunteers, partners, and stakeholders to increase the adoption of LEED, TRUE, Arc, and other USGBC/GBCI offerings.
- Set, drive, and report on financial and performance goals tied to events, campaigns, partnerships, membership growth, and product adoption.
- Participate in or lead market development campaigns to ensure increased client engagement and measurable growth in product use.
- Conduct ongoing market research to identify key trends and market drivers, using insights to accelerate demand and increase adoption of USGBC offerings.
- Serve as staff lead for the USGBC Market Leadership Advisory Board (MLAB).
- Support engagement opportunities with aligned organizations.
- Recruit and manage relationships with individual and organizational members.
- Develop and lead community events and programs that drive sponsorship, engagement, and visibility.
- Promote USGBC and GBCI offerings through direct outreach to firms, clients, and industry leaders to establish new business opportunities.
- Cultivate relationships with local partner organizations and build strategic alliances in target markets and sectors, including participating in strategic committee roles and industry events.
- Develop and execute communication strategies to promote USGBC programs and initiatives through channels like LinkedIn, digital communications, and public presentations.
Qualifications
- 7+ years of relevant professional experience, ideally in sales, commercial real estate, and/or sustainability.
- Public/Private/Non-Profit development experience and/or sales experience successfully originating new business, preferably in sustainability and/or commercial real estate.
- Proven track record of successfully managing projects, staff, and/or volunteers.
- Experience with in-person, virtual, and hybrid event planning and execution.
- Experience working with a variety of internal and external stakeholders, including industry and community leaders.
- Bachelor’s degree or an equivalent combination of education and relevant work experience required; advanced degree is desirable.
- LEED Green Associate and other GBCI credentials preferred.
Skills
- Strong relationship-building and stakeholder engagement skills.
- Excellent organizational and project management capabilities.
- Strong communication skills, both written and verbal.
- Self-starter with attention to detail and the ability to work independently.
- Collaborative mindset with experience in team-oriented environments.
- Proficiency in Microsoft Office suite, Salesforce, Smartsheet, Cvent, PowerBI, and Canva.
- LEED Green Associate or LEED AP certification preferred (or willingness to obtain within 12 months).
Benefits
- Competitive compensation.
- 401(k) with employer matching.
- Professional development reimbursement.
- Healthcare plan through Cigna, including medical, dental, vision, and prescription drugs (USGBC covers 100% of premiums and provides an HRA to assist with in-network medical deductibles).
- Generous paid time off: 12 paid holidays, 9 paid personal sick days, and 2 to 3 weeks PTO based on career level, plus a full week off between Christmas and New Year’s.
- 6 weeks paid renewal leave after 7 years of continuous service.
Schedule
Monday – Friday, 9:00 AM to 5:30 PM Mountain Time. Must have the ability and willingness to work a flexible schedule, including occasional evenings or weekends to accommodate events or activities.
Approximately 25% travel within the region monthly to semi-monthly; occasional travel outside the region. A driver's license and ability/willingness to drive and fly throughout the region are required.
Location
This position is remote in Arizona.