Associate Director, Integrated Communications

About the role

Day One Agency is a creative agency committed to bringing fresh thinking to our work. We’ve built a reputation as a creative partner tuned for navigating culture today, helping brands build legacy through relevance and telling modern, earned-first stories. We’re looking to expand our team with an Associate Director, Communications to support our consumer client work and serve as a key point of contact for workstreams.

This role is full-time, requires a hybrid work schedule, and is only available in New York City. The Associate Director will co-create, drive, and advance fresh, culture-driven integrated communications programs that generate earned media and social conversation across traditional and new outlets and channels. You’ll partner with internal and agency teams to create and secure compelling storytelling opportunities and support partnerships and news moments across major cultural events.

Responsibilities

• Manage day-to-day client workstreams, serving as the primary point of contact for assigned projects and driving the team to ensure timely execution of program elements
• Develop and execute integrated communications programs (e.g., media relations, event management, talent/paid and earned influencer partnerships, brand collaborations, data-based storytelling, and social/PR content production oversight) in partnership with cross-functional teams
• Maintain current knowledge of industry trends, the competitive landscape, and confidently provide strategic point-of-views to clients
• Conceive and execute successful, social-first programs that drive earned media with traditional and new media outlets and channels
• Be proactive, anticipate client needs, and keep multiple activities moving
• Present strategic recommendations and ongoing updates/counsel to key internal and external stakeholders, building strong client relationships and trust
• Cultivate and foster relationships with key traditional and new media contacts in the consumer lifestyle space
• Identify and tap into cultural and lifestyle trends to uncover proactive storytelling opportunities and fuel earned-first creative concepts
• Develop high-quality written materials, showcasing strong writing and storytelling skills
• Oversee junior team members' work on assigned accounts, providing guidance and mentorship to support their professional development
• Fuel and implement fresh thinking, push boundaries, and experiment—always looking for the “new” factor for clients
• Participate in new business pitch development and/or presentations

Requirements

• 4-6 years of experience in consumer PR and communications (integrated communications/marketing programs required)
• Experience working on large brands within the consumer category (lifestyle, travel, sports, and entertainment is a plus)
• Prior experience in PR, integrated consumer communications campaigns, brand partnerships, and large-scale event activations
• Creative storytelling skills coupled with a deep understanding of how to package a modern earned story that fits today’s information consumption
• Deep understanding of developing traditional and new media strategies and strong media relationships
• Ability to manage multiple short- and long-term programs and deliverables simultaneously
• Excellent communication and writing skills
• Experience engaging mid-to-senior-level clients and mentoring junior team members
• Entrepreneurial mindset with the ability to move quickly and thoughtfully across different workstreams
• Relentless curiosity—always looking for what’s new, next, and never been done before; open to experimentation and pushing boundaries
• Bachelor's degree
• Must be legally authorized to work in the United States (the company does not sponsor work visas)

Benefits

• Health care (medical, dental, vision)
• Paid time off and company-paid holidays
• Summer Fridays
• 401K retirement plan with company match
• Lifestyle spending account
• Paid parental leave
• Commuter benefits
• New business referral bonus
• Employee referral bonus

Pay

The base compensation range for this role is $90,000 - $105,000 for New York City-based hires. Final compensation will be determined by relevant work experience, skills, qualifications, and location.